Aluko S.
Meta Ads & Google Ads Media Buyer | TikTok & Pinterest Ads
I’m a Paid Media Buyer and Performance Marketing Specialist helping eCommerce brands and businesses generate more sales, leads, and qualified traffic through Meta Ads, Facebook Ads, Instagram Ads, Google Ads, TikTok Ads, and Pinterest Ads. I specialize in media buying, advertising campaign setup, campaign management, campaign optimization, audience targeting, retargeting, conversion tracking, funnel setup, creative testing, and paid traffic strategy. If you're looking for someone to simply launch ads and leave them running, I'm probably not the right person. My approach is different. I look at the entire advertising journey from ad account setup and campaign structure to targeting, creatives, landing pages, funnels, tracking, optimization, and scaling. The goal is not just to spend money on ads, but to make your advertising work more efficiently and turn traffic into measurable business results. What I can help you with: Meta Ads | Facebook Ads | Instagram Ads • Facebook Ads setup and management • Instagram Ads setup and management • Meta Ads campaign structure • Meta Ads optimization • Facebook Pixel and Conversions API • Retargeting and remarketing campaigns • Custom and lookalike audiences • Campaign testing and optimization • Creative testing • Lead generation campaigns • Sales and conversion campaigns • E-commerce advertising • ROAS and CPA optimization Google Ads • Google Ads setup and management • Search Ads • Shopping Ads • Performance Max campaigns • Display and remarketing campaigns • Keyword research and targeting • Conversion tracking • Google Ads optimization • Budget management • PPC campaign optimization TikTok Ads & Pinterest Ads • TikTok Ads setup and management • TikTok campaign optimization • TikTok audience targeting • TikTok retargeting • Pinterest Ads setup and management • Pinterest campaign optimization • Pinterest audience targeting • E-commerce advertising on Pinterest Media Buying & Funnel Setup I can also help structure the journey beyond the ad itself, including sales funnels, landing page strategy, retargeting funnels, audience segmentation, conversion tracking, and campaign optimization. For eCommerce brands, I can work with your existing Shopify store, product pages, landing pages, tracking setup, and advertising accounts to identify opportunities that may be limiting your paid traffic performance. My focus is on making decisions based on data, testing, and actual campaign performance, not assumptions. Whether you need Meta Ads management, Facebook Ads optimization, Google Ads management, TikTok Ads, Pinterest Ads, PPC management, media buying, paid traffic, funnel setup, or ongoing advertising optimization, I can help you build and manage a strategy around your business goals. If you already have campaigns running, I can audit what you have, identify what is holding performance back, and build a clear optimization plan. If you're starting from scratch, I can handle the setup and structure from the ground up.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $2.7k
Billed in all: $19,003$19k
$673 in the last 6 months
Across 70 contracts
Earnings, last 30 days
Skill rankings: Top 20% in Social Media Marketing
Ranked by MRR among everyone on Upwork with the skill.
- #107Pinterest Ads Manager457 freelancers · 🇳🇬 #6Top 23%🇳🇬#6 of 29
- #197Retargeting712 freelancers · 🇳🇬 #4Top 28%🇳🇬#4 of 22
- #307Performance Marketing1,000 freelancers · 🇳🇬 #7Top 31%🇳🇬#7 of 29
- #382Shopify Marketing1,429 freelancers · 🇳🇬 #100Top 27%🇳🇬#100 of 503
- #387Media Buying1,414 freelancers · 🇳🇬 #11Top 27%🇳🇬#11 of 47
- #536TikTok Ad2,322 freelancers · 🇳🇬 #19Top 23%🇳🇬#19 of 127
- #548Shopify Dropshipping2,301 freelancers · 🇳🇬 #101Top 24%🇳🇬#101 of 566
- #587TikTok Marketing2,601 freelancers · 🇳🇬 #39Top 23%🇳🇬#39 of 197