Abigail P.

Conversion Tracking Expert | GTM & GA4 Enthusiast

I'm a Google Analytics 4 and Google Tag Manager enthusiast, conversion tracking expert and data-driven marketer. On top of managing and scaling Google Ads and Facebook ads account, I help companies to make sense of all of their marketing data - from making sure that all tracking technology is correctly implemented, to pulling all of the data into one place into a format that is useful, to analysing the data and providing useful insights for the business to optimize their performance. I'm also currently working on some technology (in beta-phase) that can help companies to overcome some of the issues caused by the removal of third-party cookies.