Rana M Umer F.
Professional Video Editor | Short-Form Content & Paid Ads Specialist
I’m a seasoned Video Editor with 5+ years of experience specializing in Facebook Ads, Reels, TikTok videos, UGC content, and high-converting VSLs. I help brands create ad creatives that stop the scroll, capture attention in seconds, and drive real conversions. With a strong background in direct-response editing, I know how to craft powerful hooks, fast-paced storytelling, clean transitions, engaging captions, and platform-optimized formats that boost CTR and ROAS. I’ve edited ads for brands in health, fitness, skincare, e-commerce, and tech, consistently delivering scroll-stopping content that performs. Whether you need a 10–30 second Facebook ad, UGC testimonial, product demo, or a full VSL, I create polished, high-performing videos designed to convert viewers into customers. If you want results-driven editing, fast delivery, smooth communication, and a long-term partnership, I’ve got you. Let’s create ad creatives that actually sell.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $2.7k
Billed in all: $40,345$40k
$94 in the last 6 months
Across 32 contracts
Across 140 contracts
Earnings, last 30 days
Skill rankings: Top 13% in Social Video Enhancement
Ranked by MRR among everyone on Upwork with the skill.
- #5Social Video Enhancement40 freelancers · 🇵🇰 #3Top 13%🇵🇰#3 of 11
- #243YouTube Ads1,131 freelancers · 🇵🇰 #68Top 21%🇵🇰#68 of 305
- #510Short Video Ad2,220 freelancers · 🇵🇰 #182Top 23%🇵🇰#182 of 738
- #532TikTok Ad2,322 freelancers · 🇵🇰 #202Top 23%🇵🇰#202 of 834
- #582TikTok Marketing2,601 freelancers · 🇵🇰 #159Top 22%🇵🇰#159 of 687
- #643Blender3,915 freelancers · 🇵🇰 #84Top 16%🇵🇰#84 of 458
- #806Social Media Video3,559 freelancers · 🇵🇰 #192Top 23%🇵🇰#192 of 829
- #808TikTok4,101 freelancers · 🇵🇰 #157Top 20%🇵🇰#157 of 743