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Shafiq S.
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Shafiq S.

B2B SaaS Content Strategist & SaaS Content Writer | SEO + GEO Expert

B2B SaaS companies hire me when they need one person to own SEO, content strategy, and writing. I'm a B2B SaaS content strategist and SaaS content writer. I plan what you publish, write it or direct your writers, and make sure it ranks on Google and gets cited in AI search (ChatGPT, Perplexity, Google AI Overviews). No matter whether you're just starting your SaaS business, your site is new with no content or strategy, OR you're already publishing content, but it's not bringing any results, I can help you. If you're a SaaS founder with a limited budget, you can hire me, and I'll take care of SEO/GEO, content strategy & writing, and you won't need to hire anyone else. If you're an established SaaS company, you can hire me as a content lead, content strategist, or senior SEO content writer. As your B2B SaaS content strategist & writer, I handle: ✦ Keyword research and topic clusters mapped to your product, features, and buyer stages ✦ A content strategy and editorial calendar tied to pipeline goals ✦ Content briefs and SaaS content writing that speaks to your ideal users. ✦ Content audits that show whether the strategy is working or we need to iterate. ✦ On-page, off-page, technical SEO checks to establish your website authority & growth. ✦ SEO + GEO optimization so pages rank on Google and get quoted in AI answers. If you hire me as your senior B2B SaaS content writer, I can write: ✦ Long-form SEO blog posts and pillar pages for B2B SaaS ✦ Product, feature, capability, and industry pages ✦ Comparison and alternative pages for bottom-of-funnel searches ✦ Technical articles that explain complex software in plain language Recent B2B SaaS results: → Supply chain AI SaaS: traffic came from the blog, but leads stayed low. I moved the strategy to the money pages (capability and industry pages) and now run content across a 150+ page site. Qualified leads rose 55%. → B2B SaaS client: two freelancers worked with no shared plan. I took over as content lead and rebuilt the keyword strategy. Organic traffic doubled in 30 days. → B2B consultancy: 6-month SEO content program. 210K Google impressions and 1,530 clicks. Other SaaS and tech industries: fintech and money transfer, GRC and compliance, IT outsourcing, sales and marketing tools. Who I work with: → B2B SaaS companies launching a website or building organic search from zero → SaaS teams that publish every month and still see flat organic traffic → Marketing teams that need a senior SaaS content strategist without a full-time hire → SaaS-focused agencies that need a strategist and writer to put on client accounts How we work: ① You share your product, ICP, current content, and Search Console access ② I map keyword clusters and the priority order before anything is written ③ You approve the outline before any body copy is written ④ Draft → edit → SEO + GEO pass → delivery. Revisions included. 5+ years in SEO content. 110+ clients. 70% client retention. Top Rated on Upwork. I have written SEO content since 2021, before AI writing tools. These 5.5 years have made me a strategist & a writer that no AI can replace. If you need a B2B SaaS content strategist who also writes SEO content that search engines rank and people love to read, send me your site, and I will send you a free audit worth $300.

🇵🇰Bhakkar, Pakistan$30/hr100% JSS4.99 (9)Since Aug 2022
GlobeUpwork

Earnings and projects

MRR
$42

Last 6 months ÷ 6

World#153,825 / 412k
🇵🇰Country#22,388 / 52.9k
Revenue, last 30 days
$0

Last 6 months: $252

Total earnings
$22k

Billed in all: $22k

World#134,072 / 412k
🇵🇰Country#13,040 / 52.9k
Per project
$1.4k

$126 in the last 6 months

World#101,663 / 412k
🇵🇰Country#8,530 / 52.9k
Projects, last 6 months
2
100% fixed0% hourly
World#88,918 / 412k
🇵🇰Country#17,051 / 52.9k
Projects in all
16

Across 17 contracts

88% fixed12% hourly
World#155,087 / 412k
🇵🇰Country#25,779 / 52.9k

Earnings, last 30 days

$21.8kNothing earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$21,500$21,750$22,000$22,250Oct 8Oct 23Nov 7

Skill rankings: Top 27% in Blog Writing

Ranked by MRR among everyone on Upwork with the skill.

  1. #36Editorial Calendar76 freelancers · 🇵🇰 #1Top 47%
  2. #144Web Content Strategy456 freelancers · 🇵🇰 #23Top 32%
  3. #183Content Audit463 freelancers · 🇵🇰 #26Top 40%
  4. #268AEO Strategy367 freelancers · 🇵🇰 #50Top 73%
  5. #430Content Marketing Strategy1,307 freelancers · 🇵🇰 #60Top 33%
  6. #846Website Copywriting2,920 freelancers · 🇵🇰 #95Top 29%
  7. #1,153Content SEO2,862 freelancers · 🇵🇰 #237Top 40%
  8. #1,276Content Marketing3,405 freelancers · 🇵🇰 #164Top 37%