Mellanie P.

With thirteen years of experience in social media marketing, I’m a highly creative and results-driven social media manager and content creator. I love to work with brands on a UGC basis whose products and services add value and are in fitting with my values too. I have an engaging, warm and fun personality that shines through on the videos and provides an upbeat and approachable video. I have a genuine desire to help & support others and again this shines through my content leading to the most amazing opportunities and feelings for my followers and the brands I work with. In addition to building my own personal social media platforms with over 80,000 followers, I have also worked across various sectors to develop others’ social media platforms. I’ve enabled significant success for companies across diverse sectors. For instance, I increased views for a small business on TikTok from 2.8k to 86k within just four weeks, and grew their sales by an impressive 889% in the same period. Additionally, I ran a lead generation campaign for another business via Meta, which resulted in a halving of their previous advertising spend and a remarkable 1,000% increase in leads. I create and post impactful, insightful, and value-driven content that promotes engagement and grows views and followers. I also tap into brand’s strategy, conduct research to understand the target audience, and provide a comprehensive growth strategy, not just scroll-stopping posts. I track content’s performance, analysing and evaluating it to inform future strategies. Content is based on people’s needs and researched and sourced to highlight benefits and value in a meaningful way for the target audience, all while aligning with brand personality and tone of voice. Before working on my social media, I held a corporate role at the UK’s leading beer brand. In this position, I was responsible for understanding the brand’s consumer and market, and then sharing these insights with the Brand Director to inform future brand strategy. With a flair for finding and recognising cutting-edge content, my career in marketing, customer research, and sales has honed my key insights and experience. This ensures that my content is eye-catching and memorable. Working remotely for the past thirteen years has honed my self-motivation, proactive approach, organisational skills, and ability to manage multiple projects simultaneously. I create my own content for my personal business, manage my personal retail sales, and train my team on building and growing their social media profiles, as well as gaining their own retail sales. My excellent time management, strong communication skills, and insane work ethic also enable me to manage other businesses’ social media profiles. I give my all to every project and only accept the highest standards for my work. If you would like to hear more about how I can provide you with either UGC to use or the full package of social media management including content design, video editing and filming of original content, delivery of the content on your socials with hooks and optimised captions, creating engagement, increased visibility, new followers and improved sales metrics then please get in touch.