Miljan M.

Your ad promised one thing. The page she landed on opened on another. Cold traffic feels that seam in the first screen and leaves. I own everything after the click for DTC brands on Meta: advertorials, prelanders, listicles, product pages, the route to checkout and the step after the purchase, written and built on Shopify by one person. HOW I FIND THE ANGLE Before I write a line, I read the category the way she writes about it. For one supplement category that was 89,770 Reddit posts and 15,777 comments across seven subreddits, plus 184 reviews across 27 competing products, sorted by what she said was actually wrong. The page then opens on her sentence, not the brand's. WHAT I DELIVER Advertorials and prelanders that answer what the ad left open: her objections, how this compares with what she has already tried, and proof from people like her. Listicles for cold and problem-aware traffic. Product pages and offer blocks built for the buyer the ad sent, not the one the brand imagines. The route after the click: ad-to-page match, page, offer, checkout, the post-purchase offer, and the test plan that decides what stays. Built in Shopify, so your team can edit every section after I hand it over. PROOF YOU CAN CHECK Read the work before you pay. Right now I own CRO for a DTC device brand and build ad-specific landing pages for its winning ad sets every week, and I'll walk you through those live pages on a call. Before that I spent two years writing the advertorials and listicles one US supplement brand's cold Meta traffic landed on. Every test I run for you is a randomized split against the page your ads use today, with the metric, the sample and the end date written down before launch. Losing tests go in the same log as the winners. Claims-conscious throughout. Every claim on the page has a source, and I flag anything sitting on the line. WHO THIS IS FOR DTC health, beauty and supplement brands on Shopify with a Meta ad that already works, landing on a page that does not keep up. The monthly programs are for brands spending $50,000 or more a month on Meta. Not for pre-revenue brands. HOW IT RUNS Free First Screen, before you pay: send me your top ad and the page it lands on. I will send back your first phone screen next to the one I would build, with the line where the page loses the ad's story. The First Page, $600: one page built for your top ad, with your customers' own words, a claims check, a promise check and a tracking check. Live within 7 days of access, set up to run against your product page in a random split, with a written read when the test ends. Test Program, $3,000 a month, for brands at $50,000 to $100,000 a month on Meta: two builds a month ranked by the spend behind each, and a test always running. Beat-Your-PDP Program, $7,000 a month, for brands at $100,000 or more a month on Meta: four builds a month ranked by the spend behind each, a post-purchase offer live by day 14, and a test always running. Both programs have no minimum term and 30 days' notice. If no page or test has beaten your control in a randomized test by the end of month three, month four is free. On top, a performance fee only when something I build wins. Twelve builds a month across every brand. Top Rated Plus. Based in Thailand, working the full European day and the US morning.