Laila A.
Performance Marketing Expert | Meta, Google & TikTok Ads | Leads & ROI
I am a Performance Marketing Expert specializing in Meta, Google, and TikTok Ads, helping brands and startups generate qualified leads, optimize ad spend, and maximize ROI through data-driven strategies. Over the past few years, I have managed high-budget campaigns across multiple regions ā including the UAE, Saudi Arabia, Qatar, Bahrain, and Kuwait ā delivering measurable growth and consistent results. My focus is always on performance, not vanity metrics. Core Expertise: ⢠Meta Ads (Facebook & Instagram) ā full-funnel strategy, lead generation, conversion tracking, and continuous optimization ⢠Google Ads ā Search, Display, and YouTube campaigns built to maximize ROI and brand visibility ⢠TikTok & Snapchat Ads ā creative testing, performance scaling, and audience segmentation ⢠Conversion Tracking ā Pixel, Events, GA4, and attribution setup ⢠Funnel Optimization ā retargeting, audience layering, and budget scaling ⢠Performance Analytics ā custom dashboards and actionable reporting Results Delivered: ⢠Reduced Cost per Lead by up to 60% through systematic testing and optimization ⢠Achieved up to 3Ć ROAS across multi-channel campaigns ⢠Scaled ad budgets while maintaining profitability across GCC and international markets My approach is analytical, transparent, and results-oriented. Every campaign is built on testing, iteration, and clear communication with the client. I collaborate closely to understand your objectives, then design performance strategies that convert data into revenue. If you are looking for a marketer who combines strategic thinking with measurable execution, I can help you turn your advertising investment into consistent business growth.