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Haley N.
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Haley N.

Financial Services Copywriter | SEO Content, Email & Marketing

Hi there, I'm Haley! I'm a financial copywriter with 6+ years of experience making complicated topics feel simple, approachable and genuinely interesting. From SEO articles and website copy to email campaigns and digital ads, I help financial services brands connect with their audiences through clear, engaging content that sounds like them. My background spans mortgage lending, personal finance, real estate and nonprofit fundraising, giving me plenty of experience adapting to different audiences, brand voices and marketing goals. Here's what I can help you with: - Website & landing page copy: Clear, engaging messaging that makes a strong first impression. - Email marketing: Campaigns that give your audience a reason to open, read and click. - Blog articles & SEO content: Well-researched writing that makes complex subjects easy to understand. - Digital advertising: Attention-grabbing headlines, paid social ads and persuasive calls to action. - Marketing campaigns: Creative messaging that stays consistent across channels. I believe the best copy sounds like a real person wrote it. It should feel natural, reflect your brand's personality and give your audience a reason to care. Whether you're starting something new, refreshing existing content or looking for a reliable writer to join your team, I'd love to hear what you're working on!

🇺🇸Yorktown, United States$35/hr100% JSS4.41 (2)Since Oct 2022

Earnings and projects

MRR
$7.4k

Last 6 months ÷ 6

World#2,516 / 412k
🇺🇸Country#1,026 / 62.1k
Revenue, last 30 days
$8.8k

Last 6 months: $44k

World#1,891 / 412k
🇺🇸Country#824 / 62.1k
Total earnings
$125k

Billed in all: $142k

World#30,034 / 412k
🇺🇸Country#6,441 / 62.1k
Per project
$16k

$11k in the last 6 months

World#8,721 / 412k
🇺🇸Country#1,544 / 62.1k
Projects, last 6 months
4

Across 6 contracts

67% fixed33% hourly
World#51,813 / 412k
🇺🇸Country#7,181 / 62.1k
Projects in all
8

Across 11 contracts

45% fixed55% hourly
World#223,560 / 412k
🇺🇸Country#31,849 / 62.1k

Earnings, last 30 days

$142k+$8.8k earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$130k$135k$140k$145kOct 8Oct 23Nov 7

Skill rankings: Top 0.13% in Microsoft Word

Top 1% in 13 of 15 skills, ranked by MRR among everyone on Upwork with the skill.

  1. 2UX Copy164 freelancers · 🇺🇸 #1Top 1%
  2. #7Finance1,002 freelancers · 🇺🇸 #5Top 0.70%
  3. #8Real Estate4,691 freelancers · 🇺🇸 #3Top 0.17%
  4. #14Website Copywriting2,920 freelancers · 🇺🇸 #10Top 0.48%
  5. #16Microsoft Word12,572 freelancers · 🇺🇸 #9Top 0.13%
  6. #18Copy Editing5,372 freelancers · 🇺🇸 #17Top 0.34%
  7. #21Ad Copy1,861 freelancers · 🇺🇸 #15Top 1%
  8. #24Blog Writing13,251 freelancers · 🇺🇸 #15Top 0.18%