Laura G.
Paid Media & Performance Marketing Specialist, Social Media Specialist
I help founders, personal brands, and creative businesses turn their ideas, expertise, and offers into strategic content that builds trust, grows their audience, and supports sales. My work combines creative direction, content strategy, copywriting, and execution. I can help you define your content pillars, plan your editorial calendar, write captions and scripts, repurpose long-form content, create Canva templates, edit short-form videos, and develop a brand voice that feels clear, consistent, and human. I’ve worked with fashion, lifestyle, wellness, coaching, education, and personal brands — especially businesses that need content that feels elevated, thoughtful, and conversion-aware without sounding generic or overly salesy. What I can help you with: • Social media strategy and content planning • Instagram, TikTok, and LinkedIn content • Reels and short-form video scripts • Captions, hooks, and storytelling • Content repurposing from podcasts, videos, calls, or masterclasses • Canva carousels and visual templates • Brand voice and messaging • Newsletter and campaign copy • Creative direction for visual content I’m especially strong at taking scattered ideas and turning them into a clear, organized content system that is easy to execute and aligned with your bigger brand strategy. If you’re looking for someone who can think strategically, write well, understand aesthetics, and actually execute the content — I’d be happy to help.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $7k
Billed in all: $17,262$17k
$1.7k in the last 6 months
Across 6 contracts
Across 22 contracts
Earnings, last 30 days
Skill rankings: Top 4% in Voice-Over
Ranked by MRR among everyone on Upwork with the skill.
- #7Fashion Editorial104 freelancers · 🇫🇷 #1Top 7%🇫🇷#1 of 3
- #84Content Calendar900 freelancers · 🇫🇷 #3Top 9%🇫🇷#3 of 7
- #188Voice-Over5,092 freelancers · 🇫🇷 #2Top 4%🇫🇷#2 of 108
- #268CapCut3,760 freelancers · 🇫🇷 #1Top 7%🇫🇷#1 of 18
- #697Social Media Content8,642 freelancers · 🇫🇷 #2Top 8%🇫🇷#2 of 69
- #776Social Media Content Creation8,420 freelancers · 🇫🇷 #3Top 9%🇫🇷#3 of 43
- #925Content Creation11,949 freelancers · 🇫🇷 #7Top 8%🇫🇷#7 of 113
- #999Writing16,517 freelancers · 🇫🇷 #12Top 6%🇫🇷#12 of 223