Mariya V.

I’m a senior brand, packaging and graphic designer with 10+ years of international experience across identity, packaging, digital, print and marketing design. I can build a complete identity from scratch, but I also work with established brands that simply need an experienced designer to take ownership of the next piece of work: packaging extensions, print production, website pages, campaigns, social graphics, presentations or ongoing brand support. My work includes: • Brand identity and visual identity systems • Logo design and refinement • Packaging design and multi-SKU systems • Packaging production artwork and manufacturer dielines • Print-ready Illustrator and InDesign files • Website and landing-page design in Figma • Campaign and social media design • Presentations, reports and sales materials • Brand guidelines and reusable templates • Existing-brand extensions and ongoing design support • Art direction, visual concepts and image development I’m comfortable working from an established identity, improving work already in progress, or developing the visual direction from the beginning. My experience spans beauty, wellness, supplements, FMCG, technology, B2B, healthcare, hospitality and consumer products. Selected experience includes work connected to Coca-Cola, Henkel, Unilever, Nivea, Vaseline, Victorinox, Ritter Sport, Daimler, Volkswagen Group, SAE-REN, Sports Timing Systems, Accolad, Bristil, LandSale and Dr. Emily Wheeler. I work in Figma, Illustrator, InDesign and Photoshop, with additional experience in After Effects, Premiere Pro, 3D and AI-assisted creative workflows. Clients work directly with me throughout the project. My workflow is fully asynchronous: briefs, design presentations and feedback stay documented in writing and shared design files. I don’t schedule calls or meetings. I don’t provide unpaid concepts, speculative design tests or client-specific sample work before a contract begins. If you have an existing project, send me the scope and files. I can tell you what I would recommend, what I would need from you and how I would approach it. Mariya Vasileva Founder & Designer · Mariya Design Studio mariya.design