Mariela M.

Are you a DTC brand struggling to break through the inbox noise with generic email marketing? I'm Mariela Muñoz, a DTC Email Marketing Strategist with a passion for helping brands unlock their full potential. I specialize in KLAVIYO and craft personalized email campaigns that resonate with your audience, drive sales, and build lasting customer relationships. With a Master Degree in Digital Marketing and over eight years of experience I have the tools to build the perfect email marketing eco-system for your brand. Here's what I can help you achieve: -Automation Programs -Targeted segmentation for higher open & click-through rates. -Nurture campaigns that build loyalty & boost customer lifetime value. -Identify at-risk customers & win them back with data-driven strategies. -Focus on measurable results that demonstrate email marketing impact. My "New Way" Approach: -Leverage Automation: Streamline processes and personalize journeys with email marketing automation platforms. -Data-Driven Decisions: Use customer data to craft targeted campaigns that resonate with your audience. -Constant Optimization: Employ A/B testing to ensure your emails are performing at their peak. Results Speak Louder Than Words: -105% increase in revenue YoY by creating a unique strategy for Black Friday and Cyber Monday. -Increased a client's click-through rates by 26% on average through A/B testing. -Helped a client win back 35% of churning customers with a data-driven win-back strategy. -Grew a client's loyalty program to over 150,000 users through strategic email marketing campaigns. Ready to unlock predictable growth for your DTC brand? Contact me today to discuss your email marketing challenges and explore how I can help! P.S. I also possess strong skills in CRM strategy and omnichannel marketing (email, SMS, push notifications). What Clients Say: "Working with Mariela on email campaigns has been an exceptionally good experience. Her expertise in email marketing and in-depth knowledge of Klaviyo platform were invaluable in optimizing campaigns and delivering outstanding results for our clients. She is proactive, responsive, and detail-oriented, making her an absolute pleasure to collaborate with. I highly recommend Mariela to anyone in need of a skilled email marketing specialist, and look forward to working together on future projects." - Devon Hyde, Senior Director, Digital Strategy & Client Solutions at Somebody Digital "I highly recommend Mariela for being part of any team, she helped us kickstart out email marketing and has been working with us for 1 year. She's always showing to everybody how organized, creative and proactive a person can be. Mariela always gives the best or her in order to get things done, she is very good working with schedules and is always on top of the next step you need for your marketing strategy. One of the most amazing things about Mariela is that she is not only another professional with a business administration career, she is the perfect combinations between a marketer, data analyzer, and graphic designer. I not only enjoyed to be the leader of Mariela it's a total pleasure to say we worked together." - Maria Jose Garro Camacho, Creativity & Content Specialist at Grupo Promerica