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Nicki R.
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Nicki R.

Content Strategist, Operations & Marketing Partner

The two-second version: 2.5M+ organic views and 70k+ likes generated in 30 days. A content system built for a multi-7-figure coach with 125k followers. Created content for the BBC. Hi, I'm Nicki 👋 - I have 8+ years of experience in content, marketing and business operations, and I help coaches, consultants and founders stay visible and consistent online without it eating their time. I pull out the ideas worth saying. I cut what sounds generic. I protect what makes it sound like you. The longer, sit-down version: It's great to meet you, I'm Nicki 👋 Hi, I'm Nicki - a content strategist, and marketing and operations partner for founders and small business owners. I help business owners stay visible and consistent online - across social, email, blogs - without it becoming another job on their plate, and without losing what makes it sound like them. Behind that, I'm building the systems and workflows that make it repeatable: organising the process, tightening the workflow, and using AI where it genuinely helps - but I make the calls. I protect your voice, cut anything generic, and decide what's actually worth saying. That includes the finished look, not just the words - I care as much about how it holds together visually as what it says. I've worked long-term with founders and small business owners on exactly this - turning what they already say into content that keeps them visible, and building the systems behind it so it doesn't rely on constant input from them. If you want support with content and the operations behind it, without it sounding like everyone else's AI output, let's talk.

🇬🇧Glasgow, United Kingdom$36/hr100% JSS5.00 (2)Since Nov 2022

Earnings and projects

MRR
$41

Last 6 months ÷ 6

World#154,615 / 412k
🇬🇧Country#3,321 / 10.7k
Revenue, last 30 days
$0

Last 6 months: $247

Total earnings
$1.1k
World#389,084 / 412k
🇬🇧Country#10,222 / 10.7k
Per project
$355

$247 in the last 6 months

World#215,352 / 412k
🇬🇧Country#5,970 / 10.7k
Projects, last 6 months
1
100% fixed0% hourly
World#128,092 / 412k
🇬🇧Country#2,874 / 10.7k
Projects in all
3

Across 4 contracts

100% fixed0% hourly
World#304,140 / 412k
🇬🇧Country#8,252 / 10.7k

Earnings, last 30 days

$1.1kNothing earned since Oct 11Billed in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$1,040$1,060$1,080$1,100Oct 11Oct 25Nov 7

Tracked from Oct 11, 2026.

Skill rankings: Top 32% in Copywriting

Ranked by MRR among everyone on Upwork with the skill.

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