Aref H.

I help businesses make better strategic decisions before they invest time, money, or internal capacity in the wrong direction. If you are a founder, executive, or institutional stakeholder facing a decision that will shape your business's direction, whether that is entering a new market, rethinking your strategy, fixing what is not working, or preparing for investors, I can help you get to clarity faster and with more confidence. I come from a strategy and management consulting background (ex-Deloitte) and have delivered 30+ strategic engagements across multiple industries and geographies, working with clients across the Middle East, and the United States. I also build and operate my own businesses, which means I approach every engagement with full accountability for whether the strategy actually works. ✅ Selected Results → Corporate and impact strategy for a Fortune 500 Arabia-listed Saudi F&B company. Stakeholder consultation across two government ministries, 12-competitor benchmarking, and a board-level roadmap aligned with Vision 2030 → Market entry strategy for a European agri-business expanding into the GCC. $10M+ in institutional deals secured within year one, including government and enterprise contracts across two markets → Investor readiness for a SaaS platform. Market research, strategic positioning, and financial narrative that contributed to securing $2M in pre-seed funding → Commercial strategy for a D2C wellness brand. Positioning, product strategy, and go-to-market plan that scaled the business from $50K to 7 figures in 12 months ✅ What I Do 1) Research & Intelligence - Market research & demand validation - Competitive intelligence & benchmarking - Industry & sector analysis - Feasibility & opportunity assessment - TAM / SAM / SOM modeling 2) Strategy & Planning - Corporate & business strategy - Market entry strategy - Growth & scaling strategy - Strategic positioning & value proposition - Business model design & financial modeling - Business planning & strategic roadmaps 3) Commercial - Go-to-market strategy - Pricing strategy - Sales strategy & architecture - Customer acquisition & retention strategy 3) Diagnostics & Advisory - Business audits & performance diagnostics - Turnaround & recovery planning - Fractional strategic advisory - Workshop & training facilitation ✅ Deliverables Consulting-grade presentations, strategic reports, business plans, financial models, market research documents, and implementation roadmaps. Structured, evidence-based, and ready for boardrooms, investors, or internal leadership teams. ✅ How I Work Research first. Strategy second. I use AI-augmented research and analytical tools to move faster without compromising depth. Every recommendation is grounded in evidence. I communicate weekly and deliver on time. If your business is at an inflection point and you need strategic clarity before making your next move, send me a message with some context on your situation. If it is a good fit, we will set up a conversation.