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Samuel M.
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Samuel M.

Email Marketing Strategist

If you're looking for someone who can do more than just send emails — someone who understands how email fits into your overall ecommerce growth strategy and can make it happen at an affordable cost, I'm your guy. I'm a growth marketing strategist who specializes in email marketing. As the former marketing lead for Purple Lotus, a mature 8-figure brand, I helped boost revenue 40% in 2 years on a relatively lean marketing budget. I own retention marketing for DTC brands and treat every account with the same care I'd give my own business — managing everything email and SMS, from strategy through implementation. My capabilities include: - Account audits & strategy - Flow development and optimization - Campaign strategy and execution - Customer segmentation and personalization - A/B testing and performance analysis - Revenue reporting and ongoing optimization Since taking over Spiderwebshade's Klaviyo account in September 2025, I drove a ~3x increase in total email-attributed revenue (from $29,983 to $89,605) and nearly doubled campaign open rates (18.3% → 31.9%) compared to the same period the prior year — while also launching new welcome and abandoned cart/checkout automations that now generate over $50K in flow revenue annually. Before making recommendations, I take the time to understand how a brand currently operates so I can identify the highest-impact opportunities rather than applying a one-size-fits-all approach. If we work together, I'd be happy to review your current email program and share a few initial observations on where I believe the biggest opportunities are. I'd love to learn more about your business and discuss how I can help. If you're interested in exploring a partnership, the next step is a quick discovery call. Looking forward to hearing from you, Sammy

🇺🇸Philadelphia, United States$50/hr100% JSS4.94 (16)Since Jan 2023

Earnings and projects

MRR
$297

Last 6 months ÷ 6

World#98,804 / 412k
🇺🇸Country#14,184 / 62.1k
Revenue, last 30 days
$1.8k

Last 6 months: $1.8k

World#24,873 / 412k
🇺🇸Country#4,723 / 62.1k
Total earnings
$24k

Billed in all: $24k

World#127,637 / 412k
🇺🇸Country#21,481 / 62.1k
Per project
$678

$356 in the last 6 months

World#155,486 / 412k
🇺🇸Country#26,379 / 62.1k
Projects, last 6 months
5

Across 7 contracts

71% fixed29% hourly
World#41,746 / 412k
🇺🇸Country#5,872 / 62.1k
Projects in all
35

Across 40 contracts

65% fixed35% hourly
World#85,277 / 412k
🇺🇸Country#12,829 / 62.1k

Earnings, last 30 days

$24.1k+$1.8k earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$22k$23k$24k$25kOct 8Oct 23Nov 7

Skill rankings: Top 23% in Internet Marketing

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