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Pakeeza K.
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Pakeeza K.

Creative Visual Designer | Brand Identity & Graphic Design Specialist

𝗚𝗿𝗲𝗮𝘁 𝗱𝗲𝘀𝗶𝗴𝗻 𝗺𝗮𝗸𝗲𝘀 𝘁𝗵𝗶𝗻𝗴𝘀 𝗲𝗮𝘀𝗶𝗲𝗿 𝗳𝗼𝗿 𝘆𝗼𝘂𝗿 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿𝘀 𝗮𝗻𝗱 𝗳𝗼𝗿 𝘆𝗼𝘂. 𝗜𝘁 𝗵𝗲𝗹𝗽𝘀 𝗽𝗲𝗼𝗽𝗹𝗲 𝘂𝗻𝗱𝗲𝗿𝘀𝘁𝗮𝗻𝗱 𝘆𝗼𝘂𝗿 𝗯𝗿𝗮𝗻𝗱, 𝘁𝗿𝘂𝘀𝘁 𝗶𝘁, 𝗮𝗻𝗱 𝗿𝗲𝗺𝗲𝗺𝗯𝗲𝗿 𝗶𝘁. I am Pakeeza, a professional graphic designer and brand specialist with over 8+ years of freelance experience and $100k+ earnings on Upwork, helping brands create visuals that are clear, consistent, and thoughtfully executed. 𝗪𝗵𝗮𝘁 𝗮𝗺 𝗜 𝗼𝗳𝗳𝗲𝗿𝗶𝗻𝗴? From strategic brand identity and bespoke 𝗹𝗼𝗴𝗼 𝗱𝗲𝘀𝗶𝗴𝗻 to high-impact 𝗽𝗮𝗰𝗸𝗮𝗴𝗶𝗻𝗴, elevated 𝗽𝗶𝘁𝗰𝗵 𝗱𝗲𝗰𝗸, polished 𝗽𝗿𝗲𝘀𝗲𝗻𝘁𝗮𝘁𝗶𝗼𝗻𝘀, and scroll-stopping 𝘀𝗼𝗰𝗶𝗮𝗹 𝗺𝗲𝗱𝗶𝗮 𝗰𝗿𝗲𝗮𝘁𝗶𝘃𝗲𝘀, I craft visual assets that not only look exceptional but feel aligned with your brand’s voice and goals. Whether you're launching something new or refining an established presence, my goal is to create a design for you that is clear, consistent and original. 𝗛𝗲𝗿𝗲'𝘀 𝘄𝗵𝗮𝘁 𝗜 𝗰𝗮𝗻 𝗵𝗲𝗹𝗽 𝘆𝗼𝘂 𝘄𝗶𝘁𝗵: - Logo Design & Brand Identity - Packaging Design (Retail, DTC, Print-Ready) - Brand Guidelines & Visual Systems - Pitch Decks & Investor Presentations - Social Media Design (Posts, Carousels, Ad Creatives) - Marketing Collateral (Brochures, Flyers, Posters) - Print & Digital Design Assets - Ongoing Design Support / Retainer Work 𝗪𝗵𝘆 𝗺𝗲? Over the years, I’ve partnered with a wide range of clients from individuals launching their first business to funded startups scaling fast, to corporate teams with established systems in place. I’ve also worked on long-term retainers, supporting ongoing design needs across industries like 𝗲-𝗰𝗼𝗺𝗺𝗲𝗿𝗰𝗲, 𝗳𝗼𝗼𝗱 & 𝗯𝗲𝘃𝗲𝗿𝗮𝗴𝗲, 𝗯𝗲𝗮𝘂𝘁𝘆, 𝘁𝗲𝗰𝗵, 𝘄𝗲𝗹𝗹𝗻𝗲𝘀𝘀 𝗮𝗻𝗱 𝗿𝗲𝘁𝗮𝗶𝗹. Whether it’s a one-off project or an evolving brand journey, I bring consistency, reliability, and creative thinking to the table. 𝗟𝗲𝘁'𝘀 𝘁𝗮𝗹𝗸! I’m easy to work with, meet deadlines, and genuinely care about the outcome not just the deliverables. Whether you have a clear idea or you're still figuring things out, I’m happy to offer guidance, ask the right questions, and help you move forward. 𝗘𝘃𝗲𝗻 𝗶𝗳 𝘆𝗼𝘂'𝗿𝗲 𝗷𝘂𝘀𝘁 𝗲𝘅𝗽𝗹𝗼𝗿𝗶𝗻𝗴 𝗼𝗽𝘁𝗶𝗼𝗻𝘀, 𝗳𝗲𝗲𝗹 𝗳𝗿𝗲𝗲 𝘁𝗼 𝗱𝗿𝗼𝗽 𝗮 𝗺𝗲𝘀𝘀𝗮𝗴𝗲. 𝗜 𝘄𝗼𝘂𝗹𝗱 𝗹𝗼𝘃𝗲 𝘁𝗼 𝗵𝗲𝗮𝗿 𝘄𝗵𝗮𝘁 𝘆𝗼𝘂 𝗮𝗿𝗲 𝘄𝗼𝗿𝗸𝗶𝗻𝗴 𝗼𝗻!

🇨🇦London, Canada$45/hr100% JSS4.75 (192)Since Jan 2023

Earnings and projects

MRR
$4.8k

Last 6 months ÷ 6

World#5,711 / 412k
🇨🇦Country#180 / 7,134
Revenue, last 30 days
$4.5k

Last 6 months: $29k

World#6,559 / 412k
🇨🇦Country#197 / 7,134
Total earnings
$135k

Billed in all: $143k

World#26,975 / 412k
🇨🇦Country#620 / 7,134
Per project
$475

$570 in the last 6 months

World#187,373 / 412k
🇨🇦Country#3,487 / 7,134
Projects, last 6 months
51

Across 52 contracts

63% fixed37% hourly
World#945 / 412k
🇨🇦Country#27 / 7,134
Projects in all
285

Across 298 contracts

57% fixed43% hourly
World#5,380 / 412k
🇨🇦Country#91 / 7,134

Earnings, last 30 days

$143k+$4.5k earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$137.5k$140.0k$142.5k$145.0kOct 8Oct 23Nov 7

Skill rankings: Top 0.83% in Logo Design

Top 1% in 2 of 19 skills, ranked by MRR among everyone on Upwork with the skill.

  1. #6Brand Style Guide427 freelancers · 🇨🇦 #2Top 1%
  2. #11Brand Book Design392 freelancers · 🇨🇦 #1Top 3%
  3. #13Print Marketing Materials635 freelancers · 🇨🇦 #3Top 2%
  4. #14Rebranding520 freelancers · 🇨🇦 #1Top 3%
  5. #16Visual Identity815 freelancers · 🇨🇦 #1Top 2%
  6. #29Adobe Creative Suite2,862 freelancers · 🇨🇦 #2Top 1%
  7. #35Brand Management1,619 freelancers · 🇨🇦 #2Top 2%
  8. #37Brand Guidelines2,070 freelancers · 🇨🇦 #2Top 2%