Jayrald P.
EXPERT Meta Static & Video Ads Strategist | DTC Ecommerce Brands
$1M+ per month generated for DTC brands using static ads built with strategy, not guesswork. 𝐇𝐨𝐰 𝐜𝐚𝐧 𝐈 𝐡𝐞𝐥𝐩 𝐲𝐨𝐮? 👀 If you run a DTC brand, I help you turn static ads into consistent revenue drivers on Meta & TikTok. Worked with 8-figure brands in health (supplements, soaps, deodorants) and toys. 1️⃣ Why e-commerce founders bring me in as their Creative Strategist I started as a video editor and graphic designer executing briefs from a creative strategist. Now I run the whole chain: research, angles, scripts, briefs, and the static ads themselves. My briefs are buildable because I’ve been the one building them. Nothing gets lost between strategy and finished creative. I design the statics myself, so concepts go from idea to testing in days, not weeks. 2️⃣ How I drive results I treat ads as profit centers, not design projects. Everything starts with your customer and your competitors’ ad libraries. Angles that convert: Hooks and headlines built from real pain points pulled from reviews, comments, and competitor research. Fast iteration: Strategy and execution sit with one person, so I brief, build, and iterate faster than a strategist-plus-designer handoff. Media buyer thinking: Every creative is built to move ROAS and CTR. I test, tweak, and scale what works. 3️⃣ Proven track record 💬 “Jay thinks like a media buyer. Our cost per purchase dropped significantly within the first two weeks of running his creatives.” — DTC Brand 💬 “He constantly checks our performance, suggests new angles, and updates creatives before we even ask. ROAS improved and CPAs went down across all campaigns.” — Premium Cookware Brand 💬 “He studies the brand, researches the audience, and delivers statics that actually convert.” — Health & Wellness Brand 4️⃣ What I offer Creative strategy: Niche and audience research, angle mapping, and a concept backlog your team can run on. Static ads in-house: Concept, copy, and design from me directly. No third-party wait. Video scripts and briefs: UGC-style and brand storytelling scripts, briefed so editors can execute without guesswork. Research and first batch of concepts delivered within 7-10 days. 📈 Want to learn more about my packages? Message me or let’s hop on a quick call. Talk Soon, Jayrald
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $350
Billed in all: $17,610$18k
$70 in the last 6 months
Across 37 contracts
Earnings, last 30 days
Skill rankings: Top 32% in Statics
Ranked by MRR among everyone on Upwork with the skill.
- #17Statics53 freelancers · 🇵🇭 #4Top 32%🇵🇭#4 of 4
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- #807Creative Strategy1,968 freelancers · 🇵🇭 #64Top 41%🇵🇭#64 of 150
- #1,132Banner Ad Design3,314 freelancers · 🇵🇭 #111Top 34%🇵🇭#111 of 299