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Tasha P.
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Tasha P.

CPG Logo, Brand & Packaging Designer | Pet, Kids, Food & Beauty

I help founders turn their ideas into distinctive brands with strategic branding and packaging for CPG and DTC businesses across pet care, kids, food, skincare, and beauty. Every design is made from scratch, never AI-generated, to connect with your audience, stand out in the market, and support your brand’s growth. What I offer: 🎯 Research-backed brand strategy 🔖 Custom logos and original illustrations 🧃 Standout, shelf-ready packaging and print-ready files 🎨 Thoughtfully crafted color palettes 📖 Cohesive brand guidelines and visual systems 🤝 Ongoing creative support I’m a great fit if you’re: 🛍️ Building a CPG or DTC brand in pet care, kids, food, or beauty 🎯 Looking for research-backed strategy and cohesive branding 📦 Need print-ready designs and fully editable source files ✏️ Want original, custom-made designs, never AI-generated 🤝 Value clear communication, collaboration, and attention to detail 💬 Client Feedback: (Recent Review from Anna P.) "We thoroughly enjoyed collaborating with Tasha on this project, which led us to hire her again for another long-term project on two other businesses. She is highly responsive to inquiries and feedback, adheres to deadlines, and delivers work of excellent quality, showcasing a remarkable attention to detail and style. Her passion for her work is evident in every task and we look forward to continued work with her in the future." 📩 Drop me a message to discuss your goals, and I’ll follow up with a detailed proposal tailored to your needs. I look forward to helping you build a brand that truly stands out! 📅 Available for only 2 more projects (November 2026)

🇮🇩Jakarta, Indonesia$38/hr100% JSS4.86 (37)Since Jan 2023

Earnings and projects

MRR
$971

Last 6 months ÷ 6

World#49,567 / 412k
🇮🇩Country#449 / 5,726
Revenue, last 30 days
$320

Last 6 months: $5.8k

World#73,035 / 412k
🇮🇩Country#1,080 / 5,726
Total earnings
$35k

Billed in all: $35k

World#99,271 / 412k
🇮🇩Country#781 / 5,726
Per project
$462

$364 in the last 6 months

World#190,151 / 412k
🇮🇩Country#2,190 / 5,726
Projects, last 6 months
16

Across 17 contracts

82% fixed18% hourly
World#8,870 / 412k
🇮🇩Country#129 / 5,726
Projects in all
76

Across 82 contracts

83% fixed17% hourly
World#38,983 / 412k
🇮🇩Country#436 / 5,726

Earnings, last 30 days

$35.5k+$320 earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$35.0k$35.2k$35.4k$35.6kOct 9Oct 24Nov 8

Skill rankings: Top 8% in Logo Design

Ranked by MRR among everyone on Upwork with the skill.

  1. #221Label & Packaging Design2,014 freelancers · 🇮🇩 #2Top 11%
  2. #236Brand Guidelines2,070 freelancers · 🇮🇩 #5Top 11%
  3. #378Brand Identity & Guidelines3,286 freelancers · 🇮🇩 #7Top 12%
  4. #434Packaging Design3,825 freelancers · 🇮🇩 #7Top 11%
  5. #555Brand Identity4,932 freelancers · 🇮🇩 #13Top 11%
  6. #658Print Design6,208 freelancers · 🇮🇩 #9Top 11%
  7. #831Adobe InDesign8,231 freelancers · 🇮🇩 #16Top 10%
  8. #1,050Branding9,059 freelancers · 🇮🇩 #15Top 12%