Md. Sarwar H.
Server Side Conversion Tracking Professional
Your ads are only as good as the data you send back. Meta ROAS doesn't match your store revenue? Event Match Quality stuck at 5? Google Ads Enhanced Conversions or Cart Data showing "needs attention"? Conversions dropped after Consent Mode v2 - or you're not sure it's set up right? Purchases vanishing since iOS 14? That's not an ad problem. Meta and Google are optimizing on broken signals, and it's costing you on every campaign. I fix exactly that. I'm Sarwar - 450+ tracking projects across Meta Pixel + Conversions API and Google Ads conversion tracking with server side tagging. META - WHAT YOU GET - Conversions API via server-side GTM (Stape, TAGGRS, Addingwell, Google Cloud) or native integration - Pixel + CAPI with proper deduplication - no double-counted purchases - Good/Great Event Match Quality with hashed emails, phone, fbp/fbc - Full funnel: ViewContent > AddToCart > Checkout > Purchase, with accurate values GOOGLE ADS - WHAT YOU GET - Enhanced Conversions with hashed user data - "needs attention" warnings resolved - Consent Mode v2 implemented correctly - EU conversions modeled, not silently lost - Primary vs secondary conversion actions cleaned up - Smart Bidding optimizes on the right goal, no double counting - Accurate purchase values and cart data - so ROAS reporting actually means something BOTH PLATFORMS - GDPR / Consent Mode compliant setup - iOS 14+ and ad-blocked conversions recovered via first-party server-side delivery THE THINGS I FIND BROKEN IN ALMOST EVERY AUDIT 1. CAPI installed but not deduplicated - inflated numbers, algorithm learning from junk data 2. Events missing user data - Match Quality 3-5/10, Enhanced Conversions sending nothing 3. Wrong conversion action set as primary in Google Ads - double counting or bidding toward the wrong goal 4. Consent Mode v2 missing or misconfigured - EU conversions gone, and no one noticed until ROAS tanked Here is my Workflow: Audit > Build > Test with real purchase or lead events > Handoff with documentation and a video walkthrough showing you exactly how it works Experienced on: Shopify, WooCommerce, Magento, WordPress, Wix, Webflow, Squarespace, ClickFunnels, Kajabi, Kartra, GoHighLevel, Framer, Shopware, Calendly, Teachable & custom sites Fast replies. No disappearing after delivery. Message me - I'll take a quick look at your Events Manager and Google Ads conversion settings, and tell you what's actually wrong.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $99
Billed in all: $5,561$5.6k
$33 in the last 6 months
Across 5 contracts
Across 45 contracts
Earnings, last 30 days
Skill rankings: Top 34% in Analytics
Ranked by MRR among everyone on Upwork with the skill.
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