Kateryna D.

Shopify developer and Shopify CRO expert helping DTC brands turn traffic into sales. I design, build and optimize Shopify stores for conversion, speed and growth, from strategy to custom Liquid code. I'm a Shopify Partner and conversion rate optimization (CRO) specialist with 4+ years in e-commerce and 109 completed Upwork projects. My edge is a background in psychology: I use my own Buyer Archetype Framework to design Shopify product pages around how real customers decide. Skeptics need proof, Researchers need detail, Impulse Buyers need speed, Price-Conscious shoppers need value framing. Most stores speak to only one of them. Shopify services Shopify CRO audit. Conversion rate optimization with a prioritized, dev-ready action plan Shopify store design & redesign. Product pages, collection pages and landing pages built to convert on mobile and desktop Shopify theme customization. Dawn, Prestige, Impulse and custom Online Store 2.0 themes Custom Shopify development. Liquid, JavaScript, HTML, CSS, sections and metafields Shopify speed optimization. Core Web Vitals and page speed fixes that protect conversion and SEO Shopify migration. WooCommerce to Shopify and BigCommerce to Shopify, keeping SEO rankings and data Shopify SEO. On-page SEO, technical fixes, schema, meta tags Shopify app integration. Klaviyo, reviews, subscriptions, upsells and bundles to lift AOV Shopify Plus stores and scaling brands Who I work best with DTC e-commerce brands in beauty, lifestyle, apparel and wellness that already have traffic and want a higher conversion rate, a better Shopify website, or a store that finally performs. I'm US-based (Delaware, Eastern Time), so we work in the same hours with clear, fast communication. Need visuals too? I also offer Shopify product photography and e-commerce content, so your store design and imagery match. Send me your Shopify store URL, and I'll point out the top 3 places you're losing sales. Free, no strings.