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Izna I.
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Izna I.

SEO Content Writer & Strategist | SaaS, Legal & Service Businesses

I help brands across industries, including legal, home services, SaaS, and tech, create content that ranks in search, builds trust, and attracts qualified leads. From SEO-driven blog posts to high-converting website copy, I write content that delivers measurable business results. 🎖️ Upwork Top Rated Plus | ⭐ 5.0 Rating across 50+ Projects | 🏆 7+ years Experience 🏢 WHO I WORK WITH Law firms, home improvement and contracting companies, and SaaS/tech brands that need content built to rank and convert. Recent work includes injury law firms, garage door and window companies, painting and landscaping businesses, and an AI-powered software company writing technical and industry-facing content. 🧠WHAT I ACTUALLY DO DIFFERENTLY I've spent years on the editorial/QA side, reviewing content for SEO quality, structure, metadata, and brand consistency before it ever published. So when I write for you, I'm already thinking like an editor. That usually means cleaner copy, fewer revision rounds, and content that's ready to publish instead of content you have to rework. I also write with how search itself is changing in mind. Beyond traditional SEO, I build content structured to perform in featured snippets, AI Overviews, and answer engines (AEO/GEO), so your content isn't just optimized for 2023's Google. It's built for how people actually find answers now. 📋WHAT'S INCLUDED ✔️ SEO blog posts and articles based on real keyword and search-intent research ✔️ Website copy (homepage, service pages, location/landing pages) written to convert ✔️ Technical and industry content for SaaS and tech brands ✔️ Content structured for featured snippets, AI Overviews, and answer engines ✔️ Editing existing content for SEO, clarity, and tone ✔️ Ongoing blog/content management for businesses that want consistent publishing ⭐ WHAT CLIENTS SAY 💬"Was a pleasure to work with. She was responsive, attentive, listened to feedback and adjusted to our needs. A great communicator." (SEO/AEO/GEO content project) 💬"Izna is amazing! Very reliable, fast working... I have boosted my site traffic a lot since working with her." (3 Blog Posts project) 💬"Izna Ijaz is an excellent writer who followed instructions closely and optimized the blog for SEO. Only had to give minimal feedback." (SEO content project) 📩Have a project for a legal, home services, or SaaS/tech brand? Send me what you're working on. Happy to start with a small sample piece if you'd like to see the fit first.

🇵🇰Rawalpindi, Pakistan$15/hr100% JSS4.96 (34)Since Feb 2023
GlobeUpwork

Earnings and projects

MRR
$1.2k

Last 6 months ÷ 6

World#41,737 / 412k
🇵🇰Country#4,886 / 52.9k
Revenue, last 30 days
$783

Last 6 months: $7k

World#50,548 / 412k
🇵🇰Country#6,102 / 52.9k
Total earnings
$48k

Billed in all: $51k

World#78,109 / 412k
🇵🇰Country#6,728 / 52.9k
Per project
$850

$780 in the last 6 months

World#136,640 / 412k
🇵🇰Country#12,846 / 52.9k
Projects, last 6 months
9
44% fixed56% hourly
World#21,107 / 412k
🇵🇰Country#4,824 / 52.9k
Projects in all
57

Across 61 contracts

52% fixed48% hourly
World#53,505 / 412k
🇵🇰Country#8,312 / 52.9k

Earnings, last 30 days

$51k+$783 earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$50.0k$50.5k$51.0kOct 9Oct 24Nov 8

Skill rankings: Top 5% in Article Writing

Ranked by MRR among everyone on Upwork with the skill.

  1. #40Website Copy406 freelancers · 🇵🇰 #5Top 10%
  2. #49Financial Writing671 freelancers · 🇵🇰 #3Top 7%
  3. #61Social Media Copy776 freelancers · 🇵🇰 #2Top 8%
  4. #118Ebook Writing2,045 freelancers · 🇵🇰 #14Top 6%
  5. #137AI Content Writing1,517 freelancers · 🇵🇰 #19Top 9%
  6. #173AI Content Editing1,630 freelancers · 🇵🇰 #26Top 11%
  7. #269Content Editing3,676 freelancers · 🇵🇰 #21Top 7%
  8. #298Content SEO2,862 freelancers · 🇵🇰 #45Top 10%