Nick B.

Looking for a writer who's also a car enthusiast? I'm Nick. I have been repairing, modifying, and restoring vehicles for around 15 years. I started with powersports as a teenager, then motorcycles, and ultimately cars & trucks. After spending years mingling with fellow enthusiasts, both on the internet and in real life, I decided to go pro. Rather than sharing my experience on forums, I now write content professionally. I lean on my hands-on experience to write genuine content: by a human, for humans, no AI needed. What specifically do I do? • Ecommerce merchandising • Ad writing & design • Blog content creation • SEO/AEO/GEO & PPC • UX copywriting & microcopy • Content management • Social media • Email copywriting • Technical writing My forte is anything that falls under what I call ‘Automotive as recreation’, which includes performance parts, motorsports & racing, restoration, auto care, off-roading/4x4, relevant tools, equipment, & services, to name a few. While I’m open to industries that are immediately adjacent, the ‘performance aftermarket’ is my focus. Feel free to check out my portfolio below. You’ll find lots of samples without leaving Upwork (no need to download a PDF or click some fishy link). If you think I would make a good fit for your next project, don’t hesitate to reach out! Best, Nick