Regina R.
Brand Identity, Packaging & Web Designer | Shopify & Squarespace
I’m a brand and web designer with over four years of professional experience, working with clients across Europe and internationally. I’m particularly drawn to fashion, beauty, lifestyle and hospitality projects, where the smaller details can make a real difference to how a brand is experienced. My work goes beyond designing a logo. I build visual identities that can live across packaging, print, social media and websites, with typography, colour and imagery working together as one system. I also design and build Squarespace and Shopify websites, shaping the structure and appearance around the brand and the people using it. I care deeply about the details. The spacing between letters, the way a colour appears on paper, the rhythm of a page as you scroll: these are things I notice and keep refining. I want the finished work to feel thoughtful all the way through. Client satisfaction is central to how I work. I listen closely, ask questions and make sure I understand what you have in mind before moving into the design. Throughout the project, I help you think through visual choices as well as the bigger questions behind them: who you want to reach, how you want your business to be perceived and what the work needs to achieve. My aim is to create something that feels true to your vision, while bringing ideas and possibilities you may not have considered yet. I can help with: • Brand identity and logo design • Packaging and print design • Squarespace and Shopify websites • Social media and campaign visuals • Art direction and supporting brand assets • Clean UX/UI layouts with basic on-page SEO in mind • Long-term design support for growing brands If you’re planning a new brand, refining an existing one or building a website, tell me a little about your business and what you need. I’d be glad to hear about it. If you’re looking for a designer who treats your brand as a strategic visual system, not just a collection of files, I’d be happy to collaborate. THE MOST IMPORTANT NOTE: I FOCUS ON DETAILS AND THOUGHTFUL EXECUTION, AS DELIVERING A RESULT MY CLIENTS ARE TRULY SATISFIED WITH IS ALWAYS A PRIORITY.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $3.8k
Billed in all: $4,801$4.8k
$637 in the last 6 months
Across 8 contracts
Across 10 contracts
Earnings, last 30 days
Skill rankings: Top 11% in Logo Design
Ranked by MRR among everyone on Upwork with the skill.
- #14Color Palette86 freelancers · 🇩🇪 #1Top 16%🇩🇪#1 of 2
- #589Squarespace3,212 freelancers · 🇩🇪 #2Top 18%🇩🇪#2 of 20
- #632Brand Development3,166 freelancers · 🇩🇪 #8Top 20%🇩🇪#8 of 50
- #650Branding & Marketing3,758 freelancers · 🇩🇪 #9Top 17%🇩🇪#9 of 56
- #679Brand Strategy3,282 freelancers · 🇩🇪 #10Top 21%🇩🇪#10 of 49
- #864UX & UI Design4,497 freelancers · 🇩🇪 #8Top 19%🇩🇪#8 of 57
- #1,461Branding9,059 freelancers · 🇩🇪 #15Top 16%🇩🇪#15 of 88
- #1,896Logo Design17,289 freelancers · 🇩🇪 #8Top 11%🇩🇪#8 of 134