Eugene Z.

Facebook Ads Expert and Google Ads Expert with 10+ years of experience helping e-commerce, SaaS, B2B, local service, wellness, and high-ticket businesses generate more sales and qualified leads. Top Rated Plus | 100% Job Success | $50K+ earned on Upwork I build and manage Facebook Ads and Google Ads campaigns focused on measurable business results: revenue, qualified leads, lower CPA, stronger ROAS, and predictable customer acquisition. I do not simply launch ads and wait for results. As a Facebook Ads Expert and Google Ads Expert, I analyze the entire acquisition system: offer, creative, landing page, tracking, campaign structure, sales follow-up, and scalability. Clients usually hire me when: • Facebook Ads are spending money but not generating enough sales • Meta Ads campaigns have an unstable CPA or declining ROAS • Google Ads are producing expensive or low-quality leads • Facebook Marketing campaigns have stopped scaling • Google PPC campaigns have poor structure or inaccurate tracking • The business needs a complete paid advertising system • The current agency or media buyer is not taking ownership of results FACEBOOK ADS & META ADS As a Facebook Ads Expert, I manage Facebook Advertising and Meta Ads campaigns across Facebook and Instagram. My Facebook Ads services include: • Facebook Ads strategy and campaign management • Meta Ads account audits • Facebook Marketing campaign setup • Facebook and Instagram lead generation • E-commerce Facebook Advertising • Creative strategy and creative testing • Audience research and targeting • Retargeting and lookalike audiences • Meta Pixel setup • Meta Conversion API implementation • Facebook Ads optimization • Campaign scaling and budget management • CPA, CPL, CAC, and ROAS analysis Every Facebook Ads campaign is connected to the complete customer journey. I evaluate the offer, advertising creative, landing page, conversion tracking, CRM process, and sales follow-up. My goal as a Facebook Ads Expert is not to generate cheap clicks. My goal is to use Facebook Marketing and Meta Ads to generate qualified leads, profitable sales, and sustainable business growth. GOOGLE ADS & GOOGLE PPC As a Google Ads Expert, I build, manage, and optimize Google Ads campaigns based on customer intent and measurable conversions. My Google Ads services include: • Google Ads strategy and account audits • Google Search Ads • Google PPC campaign management • Performance Max campaigns • Google Shopping Ads • YouTube Ads • Google Display campaigns • Google remarketing • Keyword research • Negative keyword management • Campaign structure and segmentation • Google Analytics 4 • Google Tag Manager • Conversion tracking • Attribution analysis • Google Ads optimization and scaling As a Google Ads Expert, I focus on the metrics that affect the business: qualified conversions, cost per acquisition, lead quality, revenue, and return on ad spend. I can help restructure an existing Google Ads account, launch Google PPC campaigns from scratch, improve conversion tracking, or scale campaigns that are already producing results. SELECTED RESULTS • $141,033 in e-commerce revenue from $27,961 in Facebook Ads spend • 596 sales and 404% ROI for a wellness e-commerce business • 380 leads generated for a cosmetic clinic in New Jersey • Paid advertising budgets managed up to $1M per month • 1,100+ hours completed on Upwork • Top Rated Plus with 100% Job Success WHAT I CAN HELP YOU WITH • Facebook Ads management • Meta Ads management • Facebook Marketing strategy • Facebook Advertising audits • Google Ads management • Google PPC campaigns • Lead generation • E-commerce advertising • SaaS customer acquisition • Local business advertising • Paid advertising strategy • Campaign optimization • Conversion tracking • Creative testing • Retargeting • Advertising account scaling WHY WORK WITH ME My previous experience as a CMO helps me look beyond Facebook Ads and Google Ads dashboards. I understand how advertising connects with positioning, offers, landing pages, sales teams, CRM systems, retention, and overall revenue. You will work directly with me. I communicate clearly, take responsibility for the process, test systematically, and provide transparent reporting. I am comfortable working independently, collaborating with internal marketing teams, managing designers and copywriters, and taking ownership of the complete paid advertising process. Looking for a Facebook Ads Expert or Google Ads Expert who can audit, manage, optimize, and scale your advertising campaigns? Send me your website, current monthly advertising spend, and the main challenge you want to solve.