Shakibul H.

Free Initial Review Let’s Find What’s Costing You Leads. Are you spending money on Google Ads but struggling to generate qualified calls, booked jobs, or profitable leads? Are your clicks getting more expensive, your conversion costs increasing, or your Google Ads dashboard showing results that don't match your actual phone calls and bookings? I help local home service businesses identify what's going wrong, fix tracking issues, and improve Google Ads performance with a focus on qualified leads not just clicks and impressions. I specialize in Google Ads for Home service-based businesses, including HVAC contractors, plumbers, roofing companies, cleaning services, and other local businesses that depend on phone calls, quote requests, and booked appointments. How I Can Help Your Home Service Business 1. Google Ads Audit & Performance Improvement If your campaigns are spending money without generating enough leads, I'll review your campaign structure, keywords, search terms, negative keywords, location targeting, bidding strategy, ads, and landing pages to identify wasted spend and opportunities for improvement. 2. Home Service, HVAC, Plumbing & Roofing Lead Generation I help Home service businesses reach people actively searching for services such as AC repair, HVAC installation, emergency plumbing, plumbing repair, roof repair, roof replacement, house cleaning, and commercial cleaning. My focus is on relevant search intent, service-area targeting, and campaigns designed to generate qualified calls and quote requests. 3. Google Ads Conversion Tracking | GA4 | GTM If Google Ads isn't accurately recording your leads, I can audit and configure tracking for: Phone calls and call conversions Website contact forms and quote requests Lead form submissions Booking buttons and appointment requests Google Ads conversion actions Google Analytics 4 (GA4) and Google Tag Manager (GTM) Enhanced Conversions, where appropriate Booking and CRM integrations, where supported I'll test the tracking setup and verify that the configured events are firing as expected. 4. Low-Quality Leads & High Cost Per Lead Getting leads isn't enough if they are irrelevant, outside your service area, duplicated, or unlikely to become customers. I'll help investigate search intent, location targeting, conversion quality, and the tracking signals used to evaluate campaign performance. Where reliable business data is available, we can also assess qualified leads, booked jobs, and cost per qualified lead—not just the conversion count reported by Google Ads. My Process Step 1 Diagnose: Review your Google Ads account, conversion setup, search terms, targeting, and business goals. Step 2 Fix: Prioritize the issues identified and implement the agreed campaign or tracking improvements. Step 3 Verify: Test important conversions, including calls and forms where access permits, to check that tracking works as intended. Step 4 Optimize: Monitor performance and use actual lead-quality data to guide ongoing improvements. Google Ads Services Google Ads Campaign Setup & Management HVAC, Plumbing, Roofing & Cleaning PPC Google Search Campaigns Google Ads Audit & Optimization Local Service Business Lead Generation Google Ads Conversion Tracking GA4 & Google Tag Manager Setup Phone Call & Contact Form Tracking Enhanced Conversions Search Terms & Negative Keyword Analysis Location Targeting & Wasted Spend Analysis Landing Page & Conversion Rate Recommendations Performance Max Campaigns, where appropriate Why Work With Me? 3+ years of hands-on Google Ads experience Experience with local and service-based lead generation Focus on qualified enquiries, phone calls, and measurable business outcomes Conversion tracking expertise across Google Ads, GA4, and GTM Transparent communication and practical recommendations Let's Find What's Holding Back Your Google Ads If you're an Home Service, HVAC contractor, plumbing company, roofing business, cleaning service, or another local service provider struggling with expensive clicks, missing conversions, or poor-quality leads, let's start with a free initial review. I'll help identify the potential issues first, explain what needs attention, and recommend the next steps before making changes. Send me a message with your website and the main issue you're facing. Let's find where your advertising budget may be getting wasted. Best Regards, Shakibul Hasan Home Service Google Ads & Conversion Tracking Specialist