Darlene G.
PR Strategist | Media Placements, Podcast Booking & Brand Visibility
“PR shouldn’t feel like paying someone to send a bunch of emails and hope for the best.” Hey, I’m Darlene. I’m a founder, brand builder, and PR strategist who helps brands and entrepreneurs get real visibility in places that actually matter. I help clients land press placements, podcast features, magazine editorials, and TV segments that build credibility, trust, and attention with the right audience. That includes everything from digital publications and front cover magazine features to podcast placements across major business, tech, AI, finance, wellness, and entrepreneur networks reaching millions of listeners. A lot of PR feels vague and overpriced. I take a more strategic and transparent approach focused on opportunities that actually fit your brand and help create momentum beyond a single feature. Here’s some of what I help with: ✅ Digital press placements and editorial features ✅ Front cover magazine features and full page spreads ✅ Podcast placements on high visibility shows in business, tech, AI, finance, wellness, and entrepreneurship ✅ Local and national TV lifestyle segments ✅ “As Seen In” strategy and visibility support for your website and social proof ✅ Custom PR packages based on your goals, niche, and target audience I’ve spent the last 10+ years building brands and working with founders across fashion, lifestyle, wellness, ecommerce, and modern consumer brands. My Upwork profile is new, but this work isn’t. I’m happy to share placements, examples, and case studies if you’d like to see past work. My hourly rate is just a placeholder since most projects are customized based on what you’re looking for. If you’re ready to get your brand in front of more people in a meaningful way, let’s chat ✨
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $4.4k
$2.2k in the last 6 months
Across 3 contracts
Across 5 contracts
Earnings, last 30 days
Skill rankings: Top 13% in Press Release Writing
Ranked by MRR among everyone on Upwork with the skill.
- #4Organic Placement9 freelancers · 🇺🇸 #2Top 44%🇺🇸#2 of 3
- #21Press Advertising137 freelancers · 🇺🇸 #1Top 15%🇺🇸#1 of 24
- #23Public Relations Consultation113 freelancers · 🇺🇸 #12Top 20%🇺🇸#12 of 40
- #24Press Distribution111 freelancers · 🇺🇸 #8Top 22%🇺🇸#8 of 26
- #31Press Release Writing248 freelancers · 🇺🇸 #12Top 13%🇺🇸#12 of 96
- #42Public Relations Strategy175 freelancers · 🇺🇸 #21Top 24%🇺🇸#21 of 71
- #119Press Release904 freelancers · 🇺🇸 #40Top 13%🇺🇸#40 of 357
- #259Public Relations1,610 freelancers · 🇺🇸 #87Top 16%🇺🇸#87 of 577