Viktoriya S.
Instagram & TikTok Content Manager | UGC + Reels for DTC Brands
I'm an Instagram and TikTok Content Manager and UGC Creator for DTC brands. I specialise in giving brands a premium, luxurious look, which is why brands like KOMI, Michael Arthur Diamonds, and a 100K+ creator scouted me directly. I've grown brand accounts from zero when they were just launching, and I create organic-first short-form content that performs in feed. I'm an organic creator myself. I run content tests on my own blog that average around 50K views, and several of my Reels have passed 500K views and grown my following by more than 1,000 people from a single video organically, with zero ad spend. I edit with a creator's instinct, not commercial polish that kills reach. What I can help you with: • Content strategy: hooks, formats, and posting plans built around what's actually working on the platform right now • Short-form video editing: Reels, TikToks, and YouTube Shorts with motion elements that feel native, not corporate • UGC creation: I film on my end, in my space, in a tone that matches your brand • Full Instagram & TikTok account management: strategy, content, posting, and the unglamorous bits in between Who I work best with: DTC and e-commerce brands who want their feed to feel like a creator runs it, and personal brands or founders who want to grow without sounding like a marketing department wrote their captions. How I work: I treat your account like it's my own. I'll push back if something won't perform, suggest formats you didn't ask for if I think they'll land, and care about the numbers as much as you do. I'm fluent with Claude, ChatGPT, and Gemini, and I use them to keep up with algorithm shifts, stress-test ideas, and read your metrics deeper, never to replace the actual craft. The work stays human. I'm fast, I respond within 4 to 8 hours, and I'd rather over-communicate than leave you wondering. If this sounds like what you're looking for, send me a message and tell me a bit about your brand, and I'll let you know honestly whether I'm the right fit.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $4.3k
Billed in all: $24,967$25k
$431 in the last 6 months
Across 11 contracts
Across 25 contracts
Earnings, last 30 days
Skill rankings: Top 12% in Content Creation
Ranked by MRR among everyone on Upwork with the skill.
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- #465Ecommerce Marketing1,960 freelancers · 🇵🇱 #6Top 24%🇵🇱#6 of 14
- #516UGC3,466 freelancers · 🇵🇱 #5Top 15%🇵🇱#5 of 36
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- #602Instagram Marketing3,741 freelancers · 🇵🇱 #7Top 16%🇵🇱#7 of 21
- #741Instagram Reels4,911 freelancers · 🇵🇱 #5Top 15%🇵🇱#5 of 25