Matthew R.Private profile: Upwork shows its earnings only to signed-in members, so we check it every few weeks, not daily. MRR here is a rough estimate (Upwork's six-month earnings ÷ months active). Last read Nov 5, 2026.

What I Do: 💼 With 18+ years in the digital industry, I provide strategic insights and actions in both Digital Analytics and CRO. I specialize in Adobe Analytics, Adobe Target, Google Analytics, and general A/B testing, developing and implementing successful optimization strategies for brands across multiple industries. My Clients Say: 🗣️ "Matt's deep expertise in Adobe Analytics and CRO significantly drove our business growth. His A/B tests led to a substantial uplift in our conversion rates." 🗣️ "Working with Matt has been a pleasure. His proficiency in Adobe Target and analytics makes him a digital powerhouse." 🗣️ "Matt's insightful test plans and strategies substantially benefited our financial services sector. I'm looking forward to future collaborations." 🗣️ "Matt was pivotal in implementing Adobe software for a key project. His creative thinking, effective communication, and results-driven attitude make him a great partner." How I Can Help You: 📈 Enhance your site's conversion rate through expert CRO strategies and A/B testing. 📊 Leverage my expertise in digital analytics to unlock valuable insights from your data. 🚀 Develop and implement data-driven strategies to boost business growth. My Unique Process: My unique approach combines my extensive experience in Digital Analytics and CRO. I delve into user behavior, conduct comprehensive A/B tests, and utilize digital analytics to provide actionable insights, driving the most effective site optimizations. Companies I've Helped: My strategies have empowered numerous leading brands, including Nike, Yahoo!, Fidelity Investments Canada, Bank of America, WestJet Airlines, and Sun Country Airlines, achieving substantial growth and enhanced user experiences. Before We Work Together: Given the high demand for my expertise, I kindly ask that you send a personal message detailing your project and your offer/invitation. I aim to respond within 24 hours. Next Steps: If my services align with your needs, click the "Hire" or "Invite" button at the top of the page. I respond to all messages and invitations within one business day. ⚡ Ready to leverage your data and optimize your conversions for business growth? 👉 Click the "Invite" or "Hire" button to start.