Kartik S.
Meta Ads Expert | Facebook & Instagram Ads Specialist
I am a Meta Ads Expert and Facebook Advertising Specialist with 5+ years of hands-on experience managing Facebook and Instagram campaigns for ecommerce, DTC, and lead generation businesses. I help businesses improve ROAS, reduce CPA, and scale profitable Meta Ads campaigns without wasting budget on campaigns, audiences, or creatives that do not perform. My experience • 5+ years managing Meta Ads • 100+ brands across multiple markets • $500K+ Meta Ads spend managed in a single month • 10+ niches, including Supplements, Skincare, Beauty, Fashion, Health & Wellness, Home & Lifestyle, Food & Beverage, SaaS, Local Services, and Lead Generation • New account launches, testing, optimization, and scaling Some results from campaigns I have worked on: • 3.61 ROAS in less than 2 months • 460% revenue growth with 71.5% lower CPA • 872% revenue growth in one month • 4,983 purchases in 30 days at 3.56 ROAS What I specialize in • Facebook & Instagram Ads Management • Meta Ads Campaign Setup & Management • Ecommerce & DTC Advertising • Lead Generation Campaigns • Campaign Strategy, Optimization & Scaling • ROAS, CPA & CAC Optimization • Meta Pixel & Conversion Tracking • Retargeting & Remarketing • Audience Research & Targeting • Creative & Ad Testing • Performance Analysis • Funnel & Conversion Analysis • Campaign Audits & Account Restructuring What I can help with ✓ New Meta Ads account setup ✓ Existing account audits and restructuring ✓ Campaign launch and testing ✓ Scaling profitable campaigns ✓ Reducing CPA and improving ROAS ✓ Creative and audience testing ✓ Retargeting and full-funnel campaigns ✓ Meta Pixel and conversion tracking ✓ Diagnosing performance drops ✓ Ongoing Facebook & Instagram Ads management I do not treat Meta Ads as a set-and-forget channel. I review campaign structure, targeting, creative performance, tracking, landing pages, conversion data, and customer acquisition costs to find where the account can improve. If you need a hands-on Meta Ads specialist who can manage the account, analyze performance, test new opportunities, and scale what works, send me a message.
Earnings and projects
An estimate from an earlier read
Last 6 months: $766
Billed in all: $2,342$2.3k
$383 in the last 6 months
Across 3 contracts
Across 24 contracts
Earnings, last 30 days
No data since Nov 5, 2026.
Skill rankings: Top 34% in Marketing Strategy
Ranked by MRR among everyone on Upwork with the skill.
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