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Evelyn R.
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Evelyn R.

Strategic Brand & Communication Specialist | PR | Content Creation

Hi! I’m Evelyn Rivera, a Brand Communication & PR Specialist with a passion for crafting compelling narratives and building strong connections between brands and their audiences. With over 4 years of experience, I’ve worked with global and lifestyle brands, helping them develop strategic content, digital campaigns, and PR initiatives that drive engagement and brand loyalty. What I Bring to the Table: ✔ Brand Strategy & Storytelling – I help brands define their unique voice and create engaging content that resonates. ✔ PR & Media Relations – Experience in crafting press releases, pitching to media, and managing brand reputation. ✔ Content Creation & Social Media – From copywriting to digital strategy, I develop content that converts. ✔ OOH Campaign Management – Successfully managed out-of-home (OOH) advertising campaigns in Los Angeles, Chicago, Houston, and Miami, overseeing execution and performance. ✔ Client & Account Management – Strong ability to lead projects, coordinate teams, and optimize communication workflows. Brands I've Worked With: I've had the opportunity to collaborate with Elektra Remesas, Elektra Go, GOYA, Klass, Solera Inc., and ANIQ, among others, leading multi-channel campaigns, influencer marketing initiatives, and internal/external brand communications. Let’s Work Together! If you’re looking for a strategic thinker who can elevate your brand’s presence through creative storytelling, digital marketing, PR strategies, and impactful OOH campaigns, let’s connect! I’d love to help bring your vision to life. 📩 Let’s discuss your project!

🇲🇽Mexico City, Mexico$10/hr100% JSS5.00 (2)Since May 2023

Earnings and projects

MRR
$305

Last 6 months ÷ 6

World#97,698 / 412k
🇲🇽Country#1,078 / 3,563
Revenue, last 30 days
$0

Last 6 months: $1.8k

Total earnings
$2k

Billed in all: $2k

World#333,648 / 412k
🇲🇽Country#3,008 / 3,563
Per project
$667

$914 in the last 6 months

World#156,971 / 412k
🇲🇽Country#1,358 / 3,563
Projects, last 6 months
2

Across 4 contracts

50% fixed50% hourly
World#88,918 / 412k
🇲🇽Country#600 / 3,563
Projects in all
3

Across 9 contracts

22% fixed78% hourly
World#304,140 / 412k
🇲🇽Country#2,073 / 3,563

Earnings, last 30 days

$2kNothing earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$1,975$2,000$2,025$2,050Oct 8Oct 23Nov 7

Skill rankings: Top 17% in Freelance Marketing

Ranked by MRR among everyone on Upwork with the skill.

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  8. #564Communication Skills2,224 freelancers · 🇲🇽 #20Top 25%