Evelyn R.
Strategic Brand & Communication Specialist | PR | Content Creation
Hi! I’m Evelyn Rivera, a Brand Communication & PR Specialist with a passion for crafting compelling narratives and building strong connections between brands and their audiences. With over 4 years of experience, I’ve worked with global and lifestyle brands, helping them develop strategic content, digital campaigns, and PR initiatives that drive engagement and brand loyalty. What I Bring to the Table: ✔ Brand Strategy & Storytelling – I help brands define their unique voice and create engaging content that resonates. ✔ PR & Media Relations – Experience in crafting press releases, pitching to media, and managing brand reputation. ✔ Content Creation & Social Media – From copywriting to digital strategy, I develop content that converts. ✔ OOH Campaign Management – Successfully managed out-of-home (OOH) advertising campaigns in Los Angeles, Chicago, Houston, and Miami, overseeing execution and performance. ✔ Client & Account Management – Strong ability to lead projects, coordinate teams, and optimize communication workflows. Brands I've Worked With: I've had the opportunity to collaborate with Elektra Remesas, Elektra Go, GOYA, Klass, Solera Inc., and ANIQ, among others, leading multi-channel campaigns, influencer marketing initiatives, and internal/external brand communications. Let’s Work Together! If you’re looking for a strategic thinker who can elevate your brand’s presence through creative storytelling, digital marketing, PR strategies, and impactful OOH campaigns, let’s connect! I’d love to help bring your vision to life. 📩 Let’s discuss your project!
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $1.8k
Billed in all: $2,012$2k
$914 in the last 6 months
Across 4 contracts
Across 9 contracts
Earnings, last 30 days
Skill rankings: Top 17% in Freelance Marketing
Ranked by MRR among everyone on Upwork with the skill.
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