Kateryna F.
Digital Marketer | Facebook Google Linkedin Ads | 2D Animation
Performance marketer who understands both strategy and creative — with 10+ years in paid ads and hands-on experience in 2D animation and ad design. Brands hire me when they want profitable growth - not chaos, not guessing, not playing with budgets. • 10 years managing Meta, LinkedIn, Google and other channels. 1244% ROAS achieved. • 50+ businesses scaled across the US, Canada, and Europe. (Click “More” to view real case studies and results) What I Do Best • Find winning angles and hooks fast • Build high-converting funnels • Generate leads profitably • Optimize based on data, not hope • Identify patterns → scale winners Highlight Results • $2.5M/month Ad Spend (Higher Education): Managed performance and pacing across 17 campuses; implemented analytics, geo-optimization, and conversion tracking to improve lead quality and prevent wasted spend. • Online Education: 900+ webinar leads per launch; CPL $0.31–$0.79 with structured funnels + creative testing. • Beauty Businesses: Generated consistent leads for beauty studios at $2–$5 CPL; experience as studio owner gave deep insight into buyer psychology. • Law Firms / Attorneys: Installed chatbot + streamlined acquisition process → 15 automated monthly sales from IG. • Apartment Renovation: Quiz marketing campaigns delivered 30+ qualified leads within the first month for each local business. • Operational Efficiency: Resolved five simultaneous Facebook restrictions in 24 hours to prevent revenue loss and downtime. Leadership & Strategy • Built and led cross-functional teams (copy, design, SMM, analytics) • Created CRM processes & reporting • Mentored 65+ Paid Ads specialists through full-funnel campaign execution; students achieved ROAS up to 1451% using my frameworks. I’m a problem-solver I don’t panic when something breaks. I diagnose, triage, and move the business forward. Platforms & Tools Meta Ads • LinkedIn Ads • Google Ads • TikTok Figma/CapCut • Chatbot Automation • Funnels • GA4 • GTM • Murf.ai • ChatGPT Personality Digital Art • Acrylic Painting • Tennis • Snowboarding • 2D animation in Procreate and Procreate Dreams ✅ Message me your industry and goals - I’ll show you the best angles to test.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $13k
Billed in all: $38,856$39k
$13k in the last 6 months
Across 17 contracts
Earnings, last 30 days
Skill rankings: Top 3% in LinkedIn Lead Generation
Ranked by MRR among everyone on Upwork with the skill.
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