Deborah A.
Klaviyo Email Marketing Expert | Shopify, SMS, Flows & Automation
Most Shopify stores lose 20–30% of potential revenue through poorly optimized Klaviyo flows,I help fix that Leads come in Subscribers join Customers purchase But after that? No structure No lifecycle marketing No optimized email flows No consistent, email-driven revenue That’s where I come in I help Shopify eCommerce brands, DTC businesses, agencies, and SaaS companies build and optimize high-converting email marketing and automation systems that turn leads into customers, and customers into repeat revenue Not just emails. Not just workflows. But data-driven, revenue-focused lifecycle systems. What I Do I specialize in two core areas 1️⃣ Klaviyo Email Marketing & Lifecycle Automation (eCommerce Focus) I build, audit, and optimize Klaviyo email & SMS systems designed to increase conversion rates, retention, and LTV. This includes: • Full Klaviyo account audits & optimization • Build and optimize email flows & campaigns • Lifecycle marketing strategy (customer journey mapping) • High-converting email campaigns & automation • Email + SMS marketing (Klaviyo / Attentive) • Advanced segmentation & personalization • A/B testing (subject lines, timing, offers, design) • Deliverability optimization (list hygiene, sender reputation) • Email capture strategy (pop-ups, forms, CRO) • Shopify integration & flow trigger setup • Performance tracking (open rate, CTR, revenue attribution) Core Flows I Build & Optimize: • Welcome Flow (high-converting onboarding sequences) • Abandoned Cart & Browse Abandonment • Post-Purchase & Upsell / Cross-sell • Winback / Re-engagement campaigns • Retention & VIP customer flows • Sunset / List cleaning flows • Review request & subscription flows My goal is simple: 👉 Turn your email list into a predictable, scalable revenue channel 👉 Increase email-attributed revenue, engagement, and retention 👉 Build systems that drive conversions — not just send emails 2️⃣ CRM & Marketing Automation Systems (Multi-Platform) Beyond Klaviyo, I build structured CRM and automation systems across: • HubSpot • ActiveCampaign • GoHighLevel • Zoho CRM • Salesforce (workflow automation) • Brevo (Sendinblue) • GetResponse • Mailchimp • Omnisend I design and implement: • Sales pipeline automation • Lead scoring & segmentation • Automated follow-up systems • Deal stage & lifecycle automation • Appointment & funnel automation • Customer onboarding systems • Zapier & Make integrations • Cross-platform data sync • CRM migrations • Workflow audits & optimization Instead of patching tools together randomly, I create systems that: ✔ Reduce manual work ✔ Improve lead response time ✔ Increase conversion rates ✔ Improve customer journeys ✔ Drive revenue across the entire lifecycle ✔ Scale with your business How I Work • Audit your current setup (flows, campaigns, deliverability) • Map your customer journey & lifecycle • Identify revenue gaps & opportunities • Build clean, optimized flows and automation • Test triggers, segmentation, and logic • Run A/B tests and optimize performance • Track key metrics (open rate, CTR, conversions, revenue) Clear communication. Clean builds. Data-driven decisions. Long-term thinking Who I Work Best With • Shopify eCommerce & DTC brands scaling retention • Brands looking to optimize Klaviyo flows and campaigns • Businesses needing email marketing automation & segmentation • Agencies needing a reliable Klaviyo expert • SaaS companies improving onboarding & lifecycle • Coaches & consultants automating funnels • Startups building systems from scratch If your business generates leads or sells products, your email marketing system should be driving revenue 24/7. What Makes Me Different I don’t just set up emails or build flows. I help you: • Own and scale your email marketing channel • Build high-converting, revenue-focused systems • Optimize based on data, not guesswork • Simplify complex setups into what actually drives results I connect: Marketing Sales Retention Automation CRM Data Into one structured, scalable system. That’s the difference between using tools , and building a revenue engine. If You’re Looking To: ✅ Build or optimize Klaviyo email flows ✅ Increase email-driven revenue & conversions ✅ Improve segmentation, personalization, and targeting ✅ Fix broken flows, triggers, or automation ✅ Set up high-converting pop-ups & email capture systems ✅ Improve deliverability and engagement rates ✅ Create a scalable lifecycle marketing system Send me a message, let’s build a high-performing email system that actually grows your revenue. Klaviyo Expert | Ecommerce Email Marketing Specialist | Email Marketing Expert | Email Automation Expert | Email Campaign Manager | Email Flow Setup | CRM Setup Specialist | CRM Implementation Expert | CRM Consultant | Marketing Automation Expert | HubSpot CRM Setup | HubSpot Automation Expert | ActiveCampaign Automation | ActiveCampaign Expert | GoHighLevel Workflow Setup | GoHighLevel Expert | Zoho CRM Automation | Zoho CRM Expert
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $5k
Billed in all: $13,229$13k
$457 in the last 6 months
Across 13 contracts
Across 75 contracts
Earnings, last 30 days
Skill rankings: Top 10% in Copywriting
Ranked by MRR among everyone on Upwork with the skill.
- #89Audience Segmentation & Targeting476 freelancers · 🇳🇬 #7Top 19%🇳🇬#7 of 101
- #112SMS521 freelancers · 🇳🇬 #4Top 21%🇳🇬#4 of 59
- #143Email Campaign Optimization828 freelancers · 🇳🇬 #14Top 17%🇳🇬#14 of 161
- #248Shopify Marketing1,429 freelancers · 🇳🇬 #48Top 17%🇳🇬#48 of 503
- #335Email Marketing Strategy2,223 freelancers · 🇳🇬 #26Top 15%🇳🇬#26 of 364
- #357Email Deliverability1,880 freelancers · 🇳🇬 #28Top 19%🇳🇬#28 of 295
- #370Email Design2,188 freelancers · 🇳🇬 #26Top 17%🇳🇬#26 of 324
- #415Email Campaign Setup2,501 freelancers · 🇳🇬 #38Top 17%🇳🇬#38 of 461