Estefania T.
Bilingual Marketing Strategist & Project Manager | B2B & B2C Growth
I help ambitious businesses align their marketing with their growth goals—turning scattered digital efforts into strategic, results-driven campaigns. The Problem I Solve: Many businesses have social media presence, but it's not connected to strategy. They post content, run ads, and hope something sticks. Meanwhile, their competition is building integrated marketing systems that actually drive revenue. My Solution: I design and lead integrated marketing strategies that connect audience, message, and execution. Then I manage the entire implementation—making sure campaigns run smoothly, teams stay aligned, and results actually happen. What This Means for You: ✓ A clear marketing strategy aligned with your business goals ✓ Campaign planning and execution that's actually organized and measurable ✓ Someone who manages the complexity so you can focus on running your business ✓ Real results: more visibility, better engagement, more conversions My Approach: 1. Understand your business, market, and goals 2. Design a strategy that makes sense for your situation 3. Execute with precision and attention to detail 4. Measure and optimize based on real data 5. Scale what works Industries I Know Well: Hospitality & tourism, B2B platforms, education, healthcare, ecommerce, research & consulting, wellness What I've Built: - Multi-property hospitality content strategies (Instagram followers +12-169%) - B2B lead generation systems (campaigns generating 50+ qualified leads/month) - Integrated digital strategies for platforms with 1000+ users - UGC creator management and content coordination - Marketing automation systems that reduced manual work by 70% - Content frameworks that scale across social, email, and blog Current Focus: I'm focused on working with businesses that are ready to invest in strategy, not just tactics. If you're looking for someone to post content for $5/hour, I'm not the right fit. But if you want someone who understands how to build a marketing system that actually works—and who'll manage the execution—let's talk. Services I Offer: • Marketing Strategy Development • Campaign Planning & Management • Digital Strategy & Marketing Architecture • Project Management & Team Coordination • Content Systems & Strategy • UGC Creator Management • Performance Analysis & Optimization
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $14k
Billed in all: $25,723$26k
$1.5k in the last 6 months
Across 21 contracts
Earnings, last 30 days
Skill rankings: Top 2% in Blog Content
Ranked by MRR among everyone on Upwork with the skill.
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