Luke D.
Fractional RevOps & GTM Consultant | Head of Operations | B2B SaaS
I help B2B startups and founder-led teams build automated go-to-market systems. I have worked in both strategy and operations roles, which allows me to connect commercial goals with the actual systems required to execute them. 𝙃𝙚𝙧𝙚’𝙨 𝙬𝙝𝙖𝘁 𝙄 𝙘𝙖𝙣 𝙙𝙤 𝙛𝙤𝙧 𝙮𝙤𝙪 𝟭. GTM Systems: I build outbound systems, lead sourcing workflows, enrichment processes, and sales cadences. I connect these with CRM and reporting tools so leads move through the full pipeline without manual intervention at every step. 𝟮. RevOps Setup: I structure RevOps processes, define deal stages, and build reporting dashboards. This gives leadership clear visibility into pipeline performance and forecast accuracy. 𝟯. Workflow Automation: I automate lead routing, follow-up reminders, CRM updates, and task creation using n8n, Make, and Zapier. This reduces manual work and improves consistency across the sales process. 𝟰. HubSpot RevOps: I configure HubSpot pipelines, custom fields, lead lifecycle stages, and automation rules. I also build dashboards that support commercial decision-making instead of just data storage. 𝟱. Sales Pipelines System: I design pipeline structures, qualification frameworks, and stage definitions. This creates a repeatable process that improves conversion tracking and forecast reliability. 𝟲. Outbound Automation: I connect enrichment tools like Clay and Apollo with outreach platforms such as Instantly, Smartlead, and Lemlist. I set up cadences that update the CRM automatically. 𝟳. GTM Operating Systems: I create Notion-based operating systems, sales playbooks, and onboarding documentation. This allows new team members to follow a defined process from day one. 𝙏𝙤𝙤𝙡𝙨 𝙄 𝙬𝙤𝙧𝙠 𝙬𝙞𝙩𝙝: 🔹 HubSpot, Pipedrive, GoHighLevel, Salesforce 🔹 n8n, Make, Zapier 🔹 Clay, Apollo, LinkedIn Sales Navigator 🔹 Instantly, Smartlead, Lemlist 🔹 Notion, Airtable, Google Sheets 𝙔𝙤𝙪’𝙧𝙚 𝙖 𝙜𝙤𝙤𝙙 𝙛𝙞𝙩 𝙞𝙛: 🔹 You are a B2B startup or founder-led team 🔹 You want to move from manual processes to automated systems 🔹 You need better pipeline visibility and forecast accuracy 🔹 You want to automate repetitive sales and admin workflows 🔹 You use HubSpot, Clay, Apollo, or similar tools 🔹 You need sales playbooks and documentation that new team members can follow 🔹 You want one person who can handle both strategy and technical implementation I have experience working with early-stage and growth-stage teams. My approach focuses on building systems that support consistent execution and scalable growth. Send me a message and describe your current setup. I will review it and recommend the most effective starting point.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $11k
Billed in all: $15,289$15k
$11k in the last 6 months
Earnings, last 30 days
Skill rankings: #1 in 1 skill of 20
Rarest: top 8% in Lead Management Automation, of 907. Ranked by MRR among everyone on Upwork with the skill.
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