Sekinat Olaniyan O.
Event Marketer | Webinar Promotion | Ticket Sales Growth & Meta Ads
Want to pack your next virtual summit or scale your monthly B2B lead generation webinars with hundreds of qualified business buyers? I build high-converting Webinar Funnels and run profitable Facebook Ads that turn cold traffic into verified, live attendees. Whether you are launching a high-ticket hybrid corporate conference or scaling a recurring SaaS webinar series, I take total ownership of your promotional ecosystem to maximize registration revenue and stop drop-offs. I bridge the technical gap between your webinar software (Zoom Webinars, Demio, WebinarJam) and your marketing automation infrastructure to track exact ROI on every dollar spent. CORE SERVICES & HOW I DRIVE ROI: High-ROI Webinar Promotion: I build, test, and scale targeted Meta Ads (Facebook & Instagram) and LinkedIn Ads campaigns designed specifically to hit a lower cost-per-registration. Landing Page & Funnel Optimization: I design and build highly optimized registration landing pages that significantly increase standard visitor-to-registrant conversion rates. Automated Show-Up Sequences: I write and configure high-open email and SMS reminder sequences that aggressively combat registrant drop-off and maximize live attendance. Complete Technical Setup & Systems Integration: I seamlessly connect your entire event tech stack with your CRM backend (HubSpot, ActiveCampaign, GoHighLevel, Mailchimp) to ensure clean data flow and lead attribution. Post-Event Sales Nurturing: I build automated email tracks to transition live webinar attendees into booked sales calls or high-ticket product buyers. TARGET TECH STACK I MANAGE DAILY: • Webinar & Event Software: Zoom Webinars, Zoom Events, Demio, WebinarJam, Luma, Eventbrite, AND MORE. • CRM & Marketing Automation: HubSpot, ActiveCampaign, GoHighLevel (GHL), Mailchimp, Salesforce. • Advertising & Analytics: Meta Ads Manager, LinkedIn Campaign Manager, Google Analytics 4 (GA4), Zapier. PROVEN REAL-WORLD IMPACT: SaaS Webinar Series: Scaled live registrations from 150 to over 1,200 per session while cutting cost-per-registration by 42%. B2B Tech Summit: Managed full digital promotion, hitting a sold-out capacity of 1,200 executive attendees via hyper-targeted LinkedIn campaigns. Funnel Optimization: Configured advanced analytics and custom tracking pipelines to trace $85k in revenue directly back to specific paid traffic assets. Stop gambling with empty screens and low attendance rates. Let’s turn your next virtual event into a predictable, revenue-generating milestone. Ready to fill your next pipeline? Click the green "Invite to Job" or "Message" button at the top right of this page, and let's set up a brief discovery call!
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $1.5k
Billed in all: $1,656$1.7k
$385 in the last 6 months
Earnings, last 30 days
Skill rankings: Top 25% in Event Planning
Ranked by MRR among everyone on Upwork with the skill.
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