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Abel W.
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Abel W.

Logo Designer & Brand Designer / Graphics Designer [Fully Refundable]

LOVE THE BRAND WE CREATE, OR GET 100% OF YOUR MONEY BACK. NO RISK. A logo should make your brand look like it belongs in the market you want to compete in. If your current logo feels generic, inconsistent, or simply doesn't represent the quality of your business, you're probably not getting the impression your brand deserves. I help businesses turn their ideas into clean, memorable, and professional visual identities that are designed to work across websites, social media, packaging, print, and everything in between. WHY WORK WITH ME? I’m a Logo & Brand Identity Designer with 3+ years of professional experience and 100+ logos delivered for businesses across different industries. I'm also a Top Rated freelancer with a 100% Job Success Score, and I approach every project with the same goal: Create something you’ll actually be proud to put your name behind. My approach is focused on: → Understanding your business and positioning → Creating original concepts instead of generic templates → Paying close attention to typography, proportions, spacing, and details → Making sure the logo works beyond a single presentation mockup → Building a visual identity that stays consistent as your brand grows WHAT YOU GET ✓ Custom logo design ✓ Multiple logo variations ✓ Primary, secondary, and icon versions where needed ✓ Color palette and typography selection ✓ Professional brand guidelines ✓ Vector source files ✓ AI, EPS, SVG, PDF & PNG formats ✓ Print-ready and web-ready files ✓ Realistic presentation mockups For full identity projects, I can also develop the supporting visual system that makes the brand feel consistent across different touchpoints. WHAT I SPECIALIZE IN Logo Design → Custom logo design → Logo redesign → Minimalist & modern logos → Wordmarks & monograms → Symbol / icon design → Responsive logo systems Brand Identity → Visual identity systems → Color & typography → Logo variations → Brand guidelines → Brand applications → Digital & print brand assets Marketing & Brand Assets → Social media graphics → Business cards → Presentations → Brochures → Advertising graphics → Digital & print collateral HOW I WORK 01 — DISCOVER I start by understanding your business, audience, competitors, positioning, and the impression you want the brand to create. 02 — DESIGN I develop thoughtful logo concepts and refine the strongest direction based on your brand rather than forcing a trend onto it. 03 — REFINE We fine-tune the selected direction until the details, proportions, typography, and overall balance are right. 04 — DELIVER You receive a complete set of professional, production-ready files that you can actually use across digital and physical applications. MY DESIGN STYLE Clean. Intentional. Timeless. I don't believe a logo needs to be complicated to be memorable. Depending on the brand, my work can be: ✓ Minimal & sophisticated ✓ Bold & modern ✓ Professional & corporate ✓ Refined & premium ✓ Friendly & approachable ✓ Distinctive & expressive The style should come from your brand, not from whatever happens to be trending this month. WHY CLIENTS CHOOSE ME TOP RATED FREELANCER 100% Job Success Score with a track record of successful projects. ORIGINAL DESIGN Every logo is created specifically for your business. No recycled templates or stock-logo combinations. ATTENTION TO DETAIL I care about the small things that make a professional identity feel polished: spacing, alignment, typography, proportions, and scalability. PRACTICAL DESIGN Your logo shouldn't only look good in a presentation. It should work on a website, social profile, business card, packaging, signage, and wherever your brand needs to appear. CLEAR COMMUNICATION You'll always know what stage the project is at and what comes next. READY TO BUILD A STRONGER BRAND? If you're looking for a logo that feels professional, memorable, and genuinely connected to your business, I'd love to hear about your project. Send me a message or invite me to your job, and let's discuss your vision. I'll also be happy to show you relevant examples from my portfolio based on your industry and project needs. Logo Design • Logo Designer • Brand Identity • Branding • Brand Guidelines • Visual Identity • Minimalist Logo • Modern Logo Design

🇪🇹Addis Ababa, Ethiopia$20/hr100% JSS4.99 (24)Since Jul 2023

Earnings and projects

MRR
$275

Last 6 months ÷ 6

World#101,713 / 412k
🇪🇹Country#452 / 1,609
Revenue, last 30 days
$150

Last 6 months: $1.6k

World#86,379 / 412k
🇪🇹Country#387 / 1,609
Total earnings
$2.8k

Billed in all: $2.9k

World#303,356 / 412k
🇪🇹Country#1,026 / 1,609
Per project
$86

$118 in the last 6 months

World#307,150 / 412k
🇪🇹Country#1,267 / 1,609
Projects, last 6 months
14

Across 15 contracts

80% fixed20% hourly
World#11,058 / 412k
🇪🇹Country#28 / 1,609
Projects in all
33

Across 37 contracts

84% fixed16% hourly
World#89,874 / 412k
🇪🇹Country#107 / 1,609

Earnings, last 30 days

$2.9k+$150 earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$2.7k$2.8k$2.9k$3.0kOct 8Oct 23Nov 7

Skill rankings: Top 19% in Logo Design

Ranked by MRR among everyone on Upwork with the skill.

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  4. #116Versatile Logo Design448 freelancers · 🇪🇹 #2Top 26%
  5. #116Logomark403 freelancers · 🇪🇹 #3Top 29%
  6. #124Logotype505 freelancers · 🇪🇹 #5Top 25%
  7. #162Minimalist841 freelancers · 🇪🇹 #3Top 19%
  8. #282Logo1,007 freelancers · 🇪🇹 #4Top 28%