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Andrii C.
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Andrii C.

Google Tag Manager Certified | Google Analytics | Google ADs | GA4

GTM & GA4 Expert | Server-Side Tracking | Meta Conversion API | BigQuery & Looker Studio | Consent Mode V2 🔥 Tired of inaccurate analytics, missing conversions, and reports you don't trust? I help ecommerce and lead-gen businesses (Shopify, WooCommerce, custom stacks) fix tracking issues, prevent data loss, and build reliable analytics setups using Google Tag Manager, Google Analytics 4, and server-side tracking. I'm a digital analytics specialist with 5+ years of experience. I've implemented server-side tracking with Stape for 250+ projects, achieving 85-95% event accuracy under real-world conditions (consent banners, ad blockers, iOS restrictions). If you want to clearly understand: which channels actually generate revenue, where conversions are lost, and how users move through your funnel before converting - you're in the right place. ❗️ I don't "recover lost data" - because that's impossible. ✅ What I actually do What I do is: identify where and why data is being lost fix tracking logic, consent issues, and implementation gaps prevent future data loss and align analytics with real business KPIs Most clients come to me because: GA4 numbers don't match Google Ads or Meta conversions are missing, duplicated, or unreliable server-side tracking was set up incorrectly consent mode breaks attribution dashboards don't reflect reality 🚀 Selected project experience - Fixed server-side conversion tracking for an airline client, increasing Safari purchase capture by +37% and eliminating a currency-conversion bug that was overstating Google Ads conversion values by ~3,500x. - Implemented Meta Conversions API integration, achieving +173% additional tracked conversions and a 9.3/10 Event Match Quality score. - Built GA4 e-commerce and server-side tracking via Google Tag Manager for a high-traffic Georgian marketplace, focusing on clean event logic and stable attribution. - Reworked GA4 + GTM + server-side tagging for a European Charitable NPO, replacing manual reporting with automated Looker Studio dashboards and significantly improving data consistency. - Consolidated server-side tracking across 16 country-specific e-commerce domains for a European home & garden equipment retailer, unifying fragmented multi-country data into a single GA360 property. 🧠 How I work audit your existing setup, trace how data flows between systems, fix broken logic, duplication, and attribution gaps, and build a tracking setup that stays reliable over time. Every tag, trigger, and event has a clear business purpose. ⚡️ Services I provide 📊 Google Tag Manager (web & server-side) 📊 Google Analytics 4 setup, audits & migrations 📊 Server-side tracking (Stape, first-party data) 📊 Conversion tracking for Google Ads & Meta (CAPI) 📊 Enhanced e-commerce tracking 📊 DataLayer design & debugging 📊 Cross-domain & subdomain tracking 📊 Consent Mode V2 implementation 📊 Looker Studio dashboards 📊 BigQuery exports & analytics foundations 🏆 Expertise & approach I continuously work with modern analytics stacks: GA4, GTM, server-side tagging, Consent Mode V2, Google Ads, Meta CAPI, Looker Studio, BigQuery. Clients value my work because I focus on: clarity instead of buzzwords, prevention instead of patching, and data they can actually trust. 🧠 Certifications & continuous learning 🔶 Official Stape Partner 🔶 Google Analytics Academy — GA4 Certification 🔶 Google Analytics Academy — Google Tag Manager Certification 🔶 Additional relevant Skillshop certifications (Google Analytics & Google Tag Manager) 🔶 Attended Google EMEA Analytics Summit, Paris (2025) 💬 What clients say about me "Andrii did a perfect set up of the tracking of our Shopify shop to Facebook and AdWords through Google Tag Manager. Even some FB tech rep commended us on the implementation, as 'one of the best manual integrations' he had seen." — Mikel, Shopify hobby & craft ecommerce store "Andrii is an incredibly skillful expert. He helped me to set up advanced server-side tagging and cleaned my other tags." — Andrew, multi-store Shopify curtain & drapery business "We hired Andrii to setup server side conversion tracking for Google Ads. He is very knowledgable and quickly implemented tracking. Will definitely hire again!" — Josh, industrial equipment (cobot palletizer) business 🤝 Ready to fix your tracking? If your analytics feels unreliable and you want clean, explainable, and decision-ready data - click Invite, tell me about your setup, and we'll fix the root causes together.

🇸🇰Bratislava, Slovakia$40/hr100% JSS4.97 (30)Since Jul 2023

Earnings and projects

MRR
$724

Last 6 months ÷ 6

World#62,207 / 412k
🇸🇰Country#37 / 323
Revenue, last 30 days
$50

Last 6 months: $4.3k

World#98,331 / 412k
🇸🇰Country#61 / 323
Total earnings
$14k

Billed in all: $14k

World#170,421 / 412k
🇸🇰Country#127 / 323
Per project
$274

$620 in the last 6 months

World#238,857 / 412k
🇸🇰Country#208 / 323
Projects, last 6 months
7
29% fixed71% hourly
World#28,828 / 412k
🇸🇰Country#16 / 323
Projects in all
50
70% fixed30% hourly
World#61,172 / 412k
🇸🇰Country#45 / 323

Earnings, last 30 days

$14.2k+$50 earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$14,150$14,175$14,200$14,225Oct 9Oct 24Nov 8

Skill rankings: Top 15% in Facebook

Ranked by MRR among everyone on Upwork with the skill.

  1. #38Google Analytics API222 freelancers · 🇸🇰 #1Top 17%
  2. #55Tracking Tags Installation254 freelancers · 🇸🇰 #1Top 22%
  3. #79Tracking Pixel377 freelancers · 🇸🇰 #1Top 21%
  4. #130Analytics & Tracking Setup620 freelancers · 🇸🇰 #1Top 21%
  5. #214BigQuery908 freelancers · 🇸🇰 #1Top 24%
  6. #224Facebook Pixel Setup & Optimization1,163 freelancers · 🇸🇰 #1Top 19%
  7. #355Looker Studio1,813 freelancers · 🇸🇰 #1Top 20%
  8. #534Google Analytics 42,201 freelancers · 🇸🇰 #1Top 24%