Hazem S.
Meta Ads & Shopify Specialist | DTC E-commerce | AI
Great Meta Ads don't work in isolation. The entire customer journey needs to work together. I help DTC and e-commerce brands build, launch, and optimize their online businesses by combining Meta Ads, Shopify, creative strategy, compelling offers, conversion optimization, Klaviyo, and AI-powered marketing. Because driving traffic is only half the equation. The right audience, persuasive creatives, strong offers, optimized landing pages, and a seamless checkout experience all play a role in turning visitors into paying customers. 🚀 What I Can Help You With 🎯 Meta Ads & Performance Marketing - Facebook & Instagram campaign setup, management, and optimization - Audience research, targeting, and creative testing - A/B testing, performance analysis, and campaign optimization - Meta Pixel, conversion tracking, and retargeting 🎨 Creative Strategy & Ad Copywriting - Customer research, pain points, and buying motivations - Persuasive ad copy, hooks, and creative angles - Static ads, video ads, carousels, and UGC strategy - Creative testing to identify what works and what doesn't 💰 Offer Strategy & Optimization - Product positioning, pricing presentation, and value propositions - Product bundles, discounts, upsells, and cross-sells - Offer testing and average order value (AOV) optimization 🛍️ Shopify & Conversion Rate Optimization - Shopify store setup, design, and theme customization - Conversion-focused landing pages and product pages - Product page copywriting, cart optimization, and checkout analysis - Mobile optimization, trust elements, and customer journey improvements 📩 Klaviyo Email Marketing - Welcome, abandoned checkout, and post-purchase flows - Email campaigns, segmentation, and retention strategies - Shopify integration and email automation 🤖 AI-Powered Marketing - AI-assisted market and competitor research - Creative ideation, copywriting, and content development - Marketing workflow optimization and AI-assisted analysis 💡 Why Work With Me? I'm a Meta Certified Digital Marketing Associate with hands-on experience building and launching e-commerce brands from the ground up. I've worked across brand positioning, Shopify development, offer creation, Meta advertising, UGC coordination, email marketing, and conversion optimization. I understand how these elements connect because I've managed the process myself — from developing a brand strategy to launching campaigns and analyzing customer behavior. My approach is simple: Attract the right audience, communicate the right message, present a compelling offer, optimize the shopping experience, and continuously test what works. I don't just focus on getting clicks. I focus on building a better customer journey that supports conversions and long-term growth. Let's discuss your brand and how we can improve its performance.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $2.7k
Billed in all: $8,940$8.9k
$1.4k in the last 6 months
Across 3 contracts
Earnings, last 30 days
Skill rankings: Top 18% in API
Ranked by MRR among everyone on Upwork with the skill.
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