John Nathaneal G.
Community Growth Strategist | Audience Builder for Wellness Coaches
I help wellness, fitness, and personal development brands build loyal online communities that convert followers into fans and customers. Over the past 3 years, I’ve helped founders, coaches, and wellness experts design content systems, grow social channels, and build engaging online spaces — from podcast audiences to yoga teacher training cohorts and digital programs. My approach combines: • Community psychology & brand storytelling - crafting conversations that turn passive followers into active contributors. • Systemized content strategy - planning consistent, on-brand posts and rituals (lives, polls, challenges). • Analytics & engagement tracking - using data to refine what sparks retention and belonging. Past projects include: • Built and managed community funnels for one of the top Yoga Teachers in Asia, integrating carousels, newsletters, and workshops. • Created audience growth threads and podcast clips with modern creators like Dan West, Jack Moses, and Justin David Carl, driving organic engagement and discussion. • Developed the “Authority Growth Engine” — a content system that turned consultants’ social audiences into inbound clients. If you’re growing a fitness or wellness brand, I can help you launch and scale your community — from zero members to an ecosystem that inspires daily engagement.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $989
Billed in all: $5,798$5.8k
$989 in the last 6 months
Earnings, last 30 days
Skill rankings: Top 22% in Ghostwriting
Ranked by MRR among everyone on Upwork with the skill.
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