Fazail Z.
Ecommerce & CMS Architect | Wordpress | Shopify Apps, Plugin & AI
I build the systems that make ecommerce businesses run. While most developers fight over $500 website builds, I am the person companies call when their Shopify store will not sync with their ERP, when their WooCommerce checkout is bleeding revenue, or when they need a custom app that does not exist yet. I do not sell websites. I sell systems that make money. With 6 years across WordPress, WooCommerce, and Shopify, I specialize in the complex work that AI tools and cheap developers cannot handle: API integrations, custom Shopify apps, performance engineering, and enterprise CMS architecture. What I Do 🔗 API Integrations & Automation Connect Shopify/WooCommerce to ERPs, CRMs, inventory, and accounting systems. Custom middleware, webhooks, real-time sync, payment gateways, 3PL integrations. → Connected a Shopify Plus store to SAP, saving 20+ hours/week and cutting fulfillment errors by 94%. 📱 Custom Shopify App Development Private apps, B2B portals, subscription engines, Shopify Functions, Checkout Extensions, and headless builds with Storefront API and Hydrogen. → Built a B2B pricing app that unlocked $2M in new wholesale revenue. ⚡ Performance & Conversion Engineering WooCommerce database optimization, Shopify Core Web Vitals fixes, checkout flow optimization, security hardening. → Cut a WooCommerce store's load time from 8.2s to 1.4s, boosting conversions 38%. 🏗️ Enterprise CMS Architecture Headless WordPress with Next.js, multi-vendor marketplaces, custom plugins, high-traffic infrastructure. → Migrated a legacy CMS to headless WordPress, handling 1M+ monthly visitors without downtime. Who I Work With - Ecommerce brands doing $500K–$50M+ who have outgrown basic themes - Agencies needing a senior technical partner for overflow work - SaaS companies integrating Shopify or WooCommerce with their product - Enterprises moving from legacy systems to modern composable commerce **Not a fit if** you need a $300 brochure site. **Perfect fit if** you need a system that generates revenue and does not break under pressure. Tech Stack Platforms: Shopify Plus, WooCommerce, WordPress, SquareSpace Languages: PHP, JavaScript, TypeScript, Liquid, Python Frameworks: React, Next.js, Node.js, APIs: REST, GraphQL, Storefront API, Shopify Admin API Tools: Zapier, Make, Webhooks, Docker, Git, AWS, Cloudflare ## How I Work 1. Discovery Call - I learn your business, not just your stack. 2. Audit & Proposal - Fixed scope, clear deliverables, honest diagnosis. 3. Build & Communicate - Regular updates, staging access, no surprises. 4. Launch & Support - Retainer options for ongoing optimization. Let's Talk Send me a message with: 1. Your platform 2. What is broken or what you need built 3. Timeline and budget range I respond within 24 hours with an honest assessment, even if that assessment is "you do not need me for this." I take limited clients at a time. If we work together, you get my full attention.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $42k
Billed in all: $122,644$123k
$1.3k in the last 6 months
Across 34 contracts
Across 91 contracts
Earnings, last 30 days
Skill rankings: Top 0.45% in Plugin Development
Top 1% in 8 of 20 skills, ranked by MRR among everyone on Upwork with the skill.
- Gutenberg Editor364 freelancers · 🇺🇸 #2Top 0.82%🇺🇸#2 of 17
- #6Plugin Development1,324 freelancers · 🇺🇸 #4Top 0.45%🇺🇸#4 of 71
- #22Performance Optimization1,100 freelancers · 🇺🇸 #3Top 2%🇺🇸#3 of 104
- #27AI Bot1,765 freelancers · 🇺🇸 #9Top 2%🇺🇸#9 of 187
- #28Liquid1,844 freelancers · 🇺🇸 #11Top 2%🇺🇸#11 of 183
- #37Solution Architecture1,009 freelancers · 🇺🇸 #13Top 4%🇺🇸#13 of 186
- #43App Development2,592 freelancers · 🇺🇸 #20Top 2%🇺🇸#20 of 297
- #46Shopify Apps3,368 freelancers · 🇺🇸 #11Top 1%🇺🇸#11 of 237