Lina T.

I bridge the gap between clinical science, brand vision, and the technical realities of manufacturing. My background is unique: With an M.D. foundation, I prioritize formulations backed by rigorous clinical data. As the former founder of a cosmetic and supplement manufacturing firm, I scaled a nascent operation into a multi-million-dollar enterprise before a successful acquisition exit. I know exactly how labs think, because I used to own one. Today, I act as a Brand Architecture & Operations Consultant for health, wellness, and beauty brands. I help founders navigate the journey from concept to a shelf-ready product without the overhead of a full-time executive team. HOW I DRIVE VALUE: Brand Architecture & Launch Operations: I build custom Notion dashboards, Stage-Gate methodologies, and SOPs to ensure flawless product launches and healthy unit economics for Amazon FBA and DTC ecosystems. Product Innovation & Sourcing: Managing the entire NPI lifecycle, I translate marketing concepts into technical R&D briefs and source highly bio-active ingredients for clean-label, effective formulations. Supply Chain & COGS Optimization: Leveraging direct relationships with premium US and EU manufacturers, I negotiate complex minimum order quantities (MOQs) and typically achieve a 35% COGS reduction by auditing formulations and identifying "hidden" factory markups. Tech-Enabled Efficiency: I integrate custom AI agents and workflow automations to handle repetitive vendor follow-ups, align cross-functional teams, and drastically accelerate your time-to-market. Regulatory Shield: I navigate complex FDA and MoCRA regulations, validating label claims and ensuring strict compliance for seamless market entry. SPECIALIZED FORMULATION EXPERTISE: I maintain a strong focus on clean beauty standards, organic ingredients, drug-free formulations, and environmentally sustainable packaging architectures (such as glass containers and FSC-certified paper). My technical niches include: Advanced Topical Haircare: Engineering formulas with bioactive peptides, plant exosomes, stem cell technologies, and micro-encapsulation delivery systems. Oral Nutricosmetics: Designing highly complex, multi-ingredient architectures (e.g., a recent 29-nutrient hair density matrix) utilizing liposomal nutrient delivery for essential vitamins and minerals, alongside powerful botanicals like phytoceramides and spermidine. Pediatric Wellness: Formulating safe, effective concepts such as pediatric gut/oral probiotics and sleep-relaxation gummy supplements utilizing calming botanical and mineral blends. THE E-COMMERCE & OPERATIONS TECH STACK: I don’t just strategize; I build the physical infrastructure. I am fluent in the platforms required to scale and manage a brand today: E-Commerce & Financials: Shopify, WooCommerce, Zoho Books, Zoho Inventory. Market Intelligence & Creator Analytics: Helium 10, SmartScout, Kalodata, DataDive, SellerSprite, and FastMoss (vital for TikTok Shop whitelisting and influencer vetting). Project Management & AI: Advanced workspace builds in Notion, content scheduling in Later, visual design in Canva, and deep integration of LLMs (Gemini, Claude) for market analysis and technical copywriting. EXPERTISE SNAPSHOT: Categories: Health, Skincare, Haircare, Supplements & Nutricosmetics Operations: Supply Chain, Lean Mfg, Tech Transfer, Notion Dashboards & AI Automation Growth: Amazon & DTC Market Entry, Concept-to-Shelf Commercialization Ready to scale with precision? Whether you are launching your first SKU or optimizing an active supply chain, I bring the operational grit required to get it done right the first time. Click "Invite to Job" to discuss how we can build your brand together.