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Cassie M.
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Cassie M.

AI Creative Strategist & Ad Designer | Direct Response & UGC Systems

I bridge the gap between creative intuition and systematic engineering. As an AI-native creative strategist, I do not just "prompt and hope." I build repeatable, data-driven systems that generate high-converting, ultra-realistic visual assets at scale for -Women's Health -Supplements -Mental Health -Online Education brands. If you need a partner who thinks like a strategist, executes like a designer, briefs creators like a producer, and builds workflows like an engineer, we should work together. What I Build & Deliver:Direct Response Strategy: I turn audience insights, competitor reviews, and performance data into high-converting angles, hooks, and scripts. AI-Engineered Video Production: I use advanced workflows to generate multi-angle, ultra-realistic video assets and static variations without the high cost of traditional reshoots. Structured Briefing & Prompting: I build precise, repeatable briefs and technical prompt frameworks for statics, UGC styles, and product visuals. End-to-End Creator Management: Full-cycle influencer and UGC handling, including targeted creator sourcing, strategic briefing, deal negotiation, and affiliate tracking. Testing Roadmaps: Every creative I produce is built on a clear hypothesis designed to find your next winning control ad. My AI & Engineering Stack: Text & Workflow Automation: Claude Code (Power User), ChatGPT, Gemini Nano Banana ProVideo & Motion Generation: HiggsfieldVoice & Audio AI: ElevenLabs

🇧🇼Gaborone, Botswana$12/hr100% JSS5.00 (1)Since Sep 2023
GlobeUpwork

Earnings and projects

MRR
$367

Last 6 months ÷ 6

World#90,405 / 412k
🇧🇼Country#7 / 31
Revenue, last 30 days
$0

Last 6 months: $2.2k

Total earnings
$6.1k

Billed in all: $6.1k

World#238,484 / 412k
🇧🇼Country#12 / 31
Per project
$2k

$2.2k in the last 6 months

World#76,586 / 412k
🇧🇼Country#6 / 31
Projects, last 6 months
1
100% fixed0% hourly
World#128,092 / 412k
🇧🇼Country#10 / 31
Projects in all
3

Across 5 contracts

40% fixed60% hourly
World#304,140 / 412k
🇧🇼Country#24 / 31

Earnings, last 30 days

$6.1kNothing earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$6.0k$6.1k$6.2k$6.3kOct 8Oct 23Nov 7

Skill rankings: Top 16% in Scriptwriting

Ranked by MRR among everyone on Upwork with the skill.

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