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Siraj A.
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Siraj A.

Influencer Marketing Manager for DTC Brands | UGC + TikTok Shop

Influencer campaigns getting views but not sales? I built a creator and UGC program for a DTC toy brand that brought in $529K in tracked revenue from 1,714 orders, with zero upfront creator fees. I'm an influencer marketing manager for DTC and eCommerce brands. I run the full creator program: sourcing, outreach, rate negotiation, briefs, content delivery and reporting, across Instagram, TikTok, TikTok Shop, Amazon and YouTube. Over the past 2+ years I've managed 60+ influencer marketing and UGC campaigns for brands in the US, UK, Europe and Australia, working directly with founders of early-stage startups and brands doing $1M+ a year. That means more than outreach emails and creator lists. I handle everything from finding the right creators to tracking what they actually sell. πŸ“ˆ RECENT RESULTS βœ” Tough Trucks For Kids: 390 affiliates, 300+ UGC videos, 51M+ impressions and $529K in tracked revenue βœ” Built a UGC pipeline delivering 80+ ad-ready creator videos per month for a skincare brand βœ” Ran a product seeding and affiliate program that generated 1,500+ sales at a $12 CPA βœ” Secured usage rights and whitelisting for 40+ creators, supporting $100K+ in paid ad spend βœ” Grew TikTok Shop affiliate GMV from $10K to $60K per month in 4 months by activating 100+ creators 🎯 INFLUENCER MARKETING & CREATOR PARTNERSHIPS βœ” Creator sourcing and audience vetting (real followers, right demographics) βœ” Personalized outreach, follow-ups and rate negotiation βœ” Contracts, usage rights and whitelisting βœ” Product seeding, plus affiliate program and ambassador program management βœ” Reporting on cost, engagement and ROI for every creator πŸŽ₯ UGC MANAGEMENT FOR PAID ADS As your UGC manager, I build a steady pipeline of UGC your team can use for organic social and paid ads. That covers creator briefs, content angles, talking-head and lifestyle videos, raw footage, usage-rights negotiation, whitelisting and Spark Ads coordination, so winning UGC goes straight into your ads without reshoots. πŸ›οΈ TIKTOK SHOP AFFILIATE MANAGEMENT βœ” Creator recruitment through TikTok Shop Affiliate Center βœ” Targeted affiliate outreach and sample invitations βœ” Commission strategy and creator activation βœ” Follow-ups to keep content coming βœ” GMV, creator and affiliate performance tracking My influencer marketing work covers fashion, beauty, lifestyle, wellness, home and other DTC and eCommerce categories. 🧰 TOOLS I WORK WITH βœ” Discovery & CRM: Modash, GRIN, Upfluence, Aspire, CreatorIQ, HypeAuditor βœ” UGC & Creator Marketplaces: Trybe, Insense, Billo, #paid, Collabstr βœ” TikTok Shop & Amazon: TikTok Shop Seller Center, TikTok One, Kalodata, FastMoss βœ” Affiliate, Tracking & Paid: GoAffPro, Traackr, Tribe Dynamics, Influencity, Meta Ads Manager, Shopify If you need an influencer marketing manager, affiliate program manager or UGC manager to run your creator program from sourcing to reporting, send me your brand, your current challenges and your goals. I'll reply with how I'd approach it.

πŸ‡΅πŸ‡°Karachi, Pakistan$10/hr100% JSS5.00 (5)Since Oct 2023
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