Anton Z.

Meta Ads Creative Strategist for DTC & eCommerce | CTR,CPA,ROAS Focus

I help DTC and eCommerce brands scale with Full-Cycle Production (Static & Video Ads) and strategic Meta Ads testing. I handle all ad account operations hands-on, ensuring direct control over execution and performance. Focused on ROAS, CTR, and CPA. +++ Facebook Ad Account Audit available 𝗜 𝗱𝗼𝗻’𝘁 𝗷𝘂𝘀𝘁 “𝗱𝗲𝘀𝗶𝗴𝗻 𝗮𝗱𝘀.” 𝗜 𝗳𝗼𝗰𝘂𝘀 𝗼𝗻 𝘄𝗵𝗮𝘁 𝗮𝗰𝘁𝘂𝗮𝗹𝗹𝘆 𝗺𝗼𝘃𝗲𝘀 𝘁𝗵𝗲 𝗻𝗲𝗲𝗱𝗹𝗲 𝗶𝗻 𝗠𝗲𝘁𝗮 𝗮𝗱𝘀: • High-converting hooks & emotional angles • Systematic creative testing frameworks • Deep understanding of how creatives impact CPC, CPA, etc. With years of experience creating ad content for brands and hands-on experience launching campaigns in Meta and Google Ads, I understand paid traffic from a founder’s perspective. Having built and managed brands on the Shopify platform, I know that in DTC, we don’t just sell products, we sell emotions, and creatives are the core of that auction." 𝗪𝗵𝗮𝘁 𝗜 𝘂𝘀𝘂𝗮𝗹𝗹𝘆 𝗵𝗲𝗹𝗽 𝘄𝗶𝘁𝗵: • Creative Strategy for Meta / Facebook Ads • Copywriting that sells • High-Performing Static & Video Ads • Systematic Creative Testing & Iterations • Ad Account Audits (Identifying why your ads aren't scaling) • Hands-on Meta Ads Launch & Optimization (I execute all ad account operations myself with a clear testing roadmap) 𝗪𝗵𝗮𝘁 𝘄𝗲 𝗳𝗼𝗰𝘂𝘀 𝗼𝗻 𝘁𝗼 𝗱𝗿𝗶𝘃𝗲 𝗴𝗿𝗼𝘄𝘁𝗵: ⬆️ Hook rate ⬆️ Hold rate ⬆️ Average watch time ⬆️ CTR ⬆️ ROAS 🔻 CPA 🔻 CPM 🔻 CPC 𝗛𝗼𝘄 𝗜 𝗪𝗼𝗿𝗸 (𝗧𝗵𝗲 𝗚𝗿𝗼𝘄𝘁𝗵 𝗘𝗻𝗴𝗶𝗻𝗲): 1. Deep Research: I study competitors, customer reviews, and pain points to find the "winning" angle. 2. Creative Strategy: I turn research into strong hooks and scripts for UGC and static ads. 3. Full-Cycle Production: I personally design high-converting static ads and edit performance-driven video ads. 4. Data-Driven Iteration: I analyze performance metrics (CPC, CTR, hook rate, hold rate, CPA, ROAS) to double down on what scales. * I’m not here to “make pretty ads.” I’m here to be the brain behind the ad angles that scale your account. 𝗪𝗵𝗮𝘁 𝗻𝗶𝗰𝗵𝗲𝘀 𝗜 𝘄𝗼𝗿𝗸 𝗶𝗻: 💎 Beauty & Skincare ⌚️ Accessories 🍏 Health & Wellness 💍 Jewelry & Watches 👠 Fashion 𝗕𝗲𝘀𝘁 𝗳𝗶𝘁: ✔ DTC / eCommerce brands with a testing mindset ✔ Brands with monthly ad budgets of $5k+ ✔ Founders who care about performance and ROI, not vanity metrics If you’re looking for a creative-led, performance-focused approach to scale your brand — let’s talk.