Ysabel S.
Social Media Manager | Digital Marketing & Content Specialist
Ysabel here! A two-hemispheres freelancer. I help brands handle the full digital marketing cycle, from social media strategy to email marketing and overall digital growth. I’ve found that most businesses have plenty of ideas but struggle with the actual execution and consistency. I specialize in bridging that gap by creating high-quality content, managing your email funnels, and help build the backend systems of your CRM that keep everything running and consistent. If you’re looking for someone who can tackle the creative side while keeping the logistics organized and on schedule, I’m your person. I’ve worked with startups, agencies, and entrepreneurs to deliver results across: 📱 Social Media Management & Strategy • Created and executed multi-platform campaigns across Instagram, Facebook, LinkedIn, and more • Increased engagement by up to 60% through tailored content and consistent interaction • Managed ad campaigns and performance tracking using Meta Suite 📧 Email Marketing & CRM Automation • Built and optimized campaigns in GoHighLevel (GHL), Mailchimp, and HubSpot • Developed automations that reduced manual tasks by 50% and improved conversion rates • Organized and segmented CRMs for smarter outreach 🎨 Content Creation & Video Editing • Designed branded visuals in Canva for social media, email, and ads • Edited long-form and short-form videos in CapCut for YouTube, Shorts, Reels, and online courses • Wrote SEO blogs and website copy to boost organic traffic 🎓 Online Course & Community Management • Managed LearnWorlds platform: course setup, student enrollment, live class moderation, and homework review • Built and nurtured online learning communities • Trained staff and provided tech support for smooth platform use 🗂️ Administrative & Executive Support • Created SOPs for internal operations, reporting, and marketing workflows • Provided executive assistance including calendar, inbox, and task management • Streamlined team coordination and client communication 💻 Tools I Use Daily: GoHighLevel (GHL), Mailchimp, HubSpot, Meta Suite, Canva, CapCut, LearnWorlds, WordPress, Google Workspace, Microsoft Suite, Trello, Notion. Need someone who blends creativity with structure and delivers results? Let’s build something impactful.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $15k
Billed in all: $32,087$32k
$7.4k in the last 6 months
Earnings, last 30 days
Skill rankings: Top 2% in Virtual Assistance
Ranked by MRR among everyone on Upwork with the skill.
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- #53Social Media Website1,690 freelancers · 🇻🇪 #3Top 3%🇻🇪#3 of 28
- #73Digital Marketing Materials1,754 freelancers · 🇻🇪 #2Top 4%🇻🇪#2 of 12
- #85Public Relations1,610 freelancers · 🇻🇪 #1Top 5%🇻🇪#1 of 13
- #235Social Media Content8,642 freelancers · 🇻🇪 #3Top 3%🇻🇪#3 of 111
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- #280Digital Marketing Strategy5,185 freelancers · 🇻🇪 #2Top 5%🇻🇪#2 of 26
- #419Marketing10,098 freelancers · 🇻🇪 #1Top 4%🇻🇪#1 of 103