Benny L.
Eagle-eyed copy & creative reviewer
A strategic marketer with nine years at corporate director level. Now bringing that experience to help organisations big and small to plan and execute campaigns flawlessly. I have an eye for detail and I'm sharp at proofreading campaign materials to ensure consistency and alignment to strategy. Send me your work for a reliable, experienced fresh set of eyes. My background means I'm commercially driven, with a focus on brand, retail and sponsorship management. I've worked across both consumer and trade in multiple regions and industries. Some of my key attributes: - Experienced in account and partnership management through a solutions-mindset, effective negotiation and strong trading acumen. - Thrives in change and has navigated corporate restructures and built teams. - Skilled in using insight, data and design with a consumer centric perspective to create strategies that deliver results. - Ability to structure, motivate and advance teams around a clear vision and strategy. - An authentic, personable leadership style allowing consultation, collaboration and trust. - Well versed in matrix structures and stakeholder management. -First-rate verbal and written communication skills with keen attention to detail. - Calm and approachable, always eager to make a positive impact. - Passionate believer in brand values, management and development of people.
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $248
Billed in all: $3,051$3.1k
$83 in the last 6 months
Across 5 contracts
Across 53 contracts
Earnings, last 30 days
Skill rankings: Top 28% in UX Copy
Ranked by MRR among everyone on Upwork with the skill.
- #22Sales Copy Review68 freelancers · 🇦🇺 #1Top 32%🇦🇺#1 of 1
- #46UX Copy164 freelancers · 🇦🇺 #1Top 28%🇦🇺#1 of 2
- #70Retail Design155 freelancers · 🇦🇺 #3Top 45%🇦🇺#3 of 4
- #111Marketing Collateral Development241 freelancers · 🇦🇺 #1Top 46%🇦🇺#1 of 3
- #115Partnership Agreement232 freelancers · 🇦🇺 #3Top 50%🇦🇺#3 of 5
- #119Retail & Consumer Goods313 freelancers · 🇦🇺 #1Top 38%🇦🇺#1 of 3
- #134Sales Copy461 freelancers · 🇦🇺 #6Top 29%🇦🇺#6 of 10
- #145Partnership Development346 freelancers · 🇦🇺 #3Top 42%🇦🇺#3 of 5