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Alex A.
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Alex A.

Fractional CFO, Financial Modeling. Startup Fundraising, Business Plan

10 years CFO experience. $80M+ raised. 60+ startups and mature businesses helped. 2x founder. You run product, sales and strategy. Nobody runs the numbers, so every hire, investment and raise is a guess. I build the financial models and tools that answer those questions and get you funded by investors and banks. 💬 Invite me to your job or drop me a DM. Send me your financial model, deck or accounts and tell me what bothers you. In 48 hours I'll tell you what is broken and what to do to fix it. For free. 🔎 Sound familiar? Excel is not your thing, and it shouldn't have to be. The last model was built by a junior, or by you at midnight, and it broke in the first investor meeting. The bank wants 5 years of projections and all you have is what the accountant sent. You hired, launched or spent, and found out afterwards whether the company could afford it. Sales look fine, cash is short, and nobody can tell you if you are making money. 📊 What I build ● Financial modeling: investor ready 3 statement financial model (P&L, balance sheet, cash flow) in Excel or Google Sheets, 1 to 5 year financial projections, financial forecasting, 13 week cash flow forecast, budget, scenario planning and sensitivity analysis, unit economics and pricing models, SaaS metrics (MRR, ARR, churn, cohorts, CAC, LTV), DCF and company valuation, cap table and exit waterfall, real estate models, feasibility studies. ● Model review, audit, update and maintenance: I open your existing financial model, find what is broken, reconcile it to the accounts, clean it up and rebuild the parts that do not hold. Templates too: one model your team can keep using after I'm gone. ● Fundraising package: fundraising strategy, investor model, pitch deck, business plan, information memorandum, executive summary, data room, valuation, SBA loan and bank loan projections, due diligence. ● Reporting: KPI dashboards, monthly management reporting, budget vs actual, board packs, investor grade reporting, consolidation across entities and currencies. 💼 If you need more than a model, I can join as your Fractional CFO Many clients start with one model and keep me on as their fractional CFO. What you get: you know every week how much cash you have and when it gets tight, from a 13 week cashflow forecast that is kept alive. The month closes on time with your accountant and you read one page. Every hire, price change and investment gets a number before you commit, not after. When an investor or a bank asks, the answer is ready and I'm in the room with you. You run the company. The numbers stop being your job. 🛠 Tools: Microsoft Excel, Google Sheets, Microsoft PowerPoint, Xero, Intuit QuickBooks Online, Stripe, Shopify, Agicap, Airtable, Monday .com. 🏢 Who I work with Early stage startups from pre seed to Series A, established SaaS and subscription businesses, marketplaces, ecommerce and CPG brands, real estate, manufacturing, hospitality, healthcare, and mature businesses that have outgrown the bookkeeper. Founders and owners, not finance people, which is why I explain the financial modelling in plain English and hand it over with a walkthrough. 👤 Who I am A founder who became the finance person. I started a digital health company at 25, grew it to $7M in revenue and 65 people, and raised $11M across 5 rounds. Before that, investment banking in London. Forbes Under 30, featured in Wired, mentor at Techstars. I run my practice with a partner who was CFO at Barilla, Olivetti and JP Morgan. 🏆 Raised on my numbers ● $11M over 5 rounds for my own digital health startup. I wrote the business plan behind the $5M Series A and the deck behind the $5M bridge, built every model, pitched as CFO and ran due diligence. $7M in revenue and 65 people by the last raise. ● $3.5M raised by a self storage SaaS at $1.5M ARR. I reconciled 4 years of payment data, then built the investor model with cohorts, churn, net revenue retention, LTV, CAC and the valuation inside it. Investors opened it and every number tied back to the bank. ● $15M Series A closing for a B2B SaaS group, 4 entities, 2 currencies. I came in for one financial analysis, built the group cash flow dashboard on Xero, then the 3 year model and the investor pack. They kept me on as CFO and I'm taking them through the round. ● $2.5M seed plus $500K in public grants for a food tech startup. I built the fundraising strategy from zero, found their $250K lead investor, built the deck and the financial model, coached both founders, ran the negotiation. I stayed 4 years as their fractional CFO. 📞 The 48 hour review at the top is real. Send what you have and get my read. I work in English, Italian and Spanish. Keywords: Financial Modelling, Startup CFO, Startup Fundraising, SBA Business Plan, Financial Analyst, Financial Planning and Analysis, FP&A, Startup Consulting, Part Time CFO, Virtual CFO, Finance Director, Financial Controller, Financial Reporting, Cash Flow Modeling

🇮🇹Turin, Italy$48/hr100% JSS4.99 (42)Since Nov 2023
GlobeUpwork

Earnings and projects

MRR
$904

Last 6 months ÷ 6

World#52,602 / 412k
🇮🇹Country#260 / 3,095
Revenue, last 30 days
$3.4k

Last 6 months: $5.4k

World#10,722 / 412k
🇮🇹Country#52 / 3,095
Total earnings
$118k

Billed in all: $121k

World#32,257 / 412k
🇮🇹Country#156 / 3,095
Per project
$2.2k

$775 in the last 6 months

World#72,121 / 412k
🇮🇹Country#345 / 3,095
Projects, last 6 months
7
71% fixed29% hourly
World#28,828 / 412k
🇮🇹Country#178 / 3,095
Projects in all
54

Across 55 contracts

62% fixed38% hourly
World#56,668 / 412k
🇮🇹Country#409 / 3,095

Earnings, last 30 days

$121k+$3.4k earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$118k$120k$122kOct 9Oct 24Nov 8

Skill rankings: Top 11% in Business Plan

Ranked by MRR among everyone on Upwork with the skill.

  1. #35Financial Plan170 freelancers · 🇮🇹 #2Top 21%
  2. #40Financial Model287 freelancers · 🇮🇹 #1Top 14%
  3. #54Cash Flow Modeling238 freelancers · 🇮🇹 #2Top 23%
  4. #57Financial Consulting343 freelancers · 🇮🇹 #1Top 17%
  5. #97Financial Projection635 freelancers · 🇮🇹 #1Top 15%
  6. #102Fundraising677 freelancers · 🇮🇹 #1Top 15%
  7. #108Due Diligence667 freelancers · 🇮🇹 #2Top 16%
  8. #131Financial Management740 freelancers · 🇮🇹 #1Top 18%