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Muhammad A.
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Muhammad A.

Facebook & Meta Ads + GoHighLevel | Home Service Lead Generation

Getting leads is easy. Getting the right leads, following up fast, and turning them into booked appointments is where most lead generation systems break. That's what I fix. I run Meta (Facebook & Instagram) Ads for home service businesses and build the GoHighLevel system behind them, so every lead is qualified, contacted quickly, and moved toward an appointment. THE SYSTEM Meta Ad → Landing Page / Lead Form → Qualification → GoHighLevel CRM → Instant SMS & Email Follow-Up → Appointment → Sales Opportunity I optimize for lead quality, not just the cheapest CPL. A $10 lead who never answers is worse than a $25 lead who books an appointment. WHAT I HANDLE Meta Ads: strategy and account structure, audience and offer testing, creative testing, Lead Ads and landing page campaigns, retargeting, lookalikes, optimization and scaling. GoHighLevel: CRM and pipelines, funnels and landing pages, forms and surveys, calendars and booking, SMS and email automation, missed-lead follow-up, appointment reminders, lead routing, A2P / SMS setup. Tracking: Meta Pixel, Conversions API, UTM tracking, Zapier / Make integrations, performance reporting. WHERE I FOCUS Home services and home improvement: roofing, HVAC, plumbing, kitchen and bathroom remodeling, painting, construction. I also have experience in life insurance, IUL, final expense, mortgage protection and tax resolution. PROOF Funnel structures I've built have contributed to $30K, $50K and $70K+ home improvement projects. WHEN RESULTS DROP I work backward through the funnel (traffic, offer, creative, form, follow-up speed, CRM stages, booking) to find where quality is being lost, instead of just raising the budget. NEXT STEP Send me your current ads or GoHighLevel setup and your goals. I'll show you where you're losing leads and what I'd change first.

🇵🇰Bahawalpur, Pakistan$8/hr100% JSS4.67 (30)Since Dec 2023

Earnings and projects

MRR
$282

Last 6 months ÷ 6

World#100,795 / 412k
🇵🇰Country#13,307 / 52.9k
Revenue, last 30 days
$491

Last 6 months: $1.7k

World#63,748 / 412k
🇵🇰Country#8,023 / 52.9k
Total earnings
$17k

Billed in all: $18k

World#152,615 / 412k
🇵🇰Country#15,367 / 52.9k
Per project
$439

$282 in the last 6 months

World#195,010 / 412k
🇵🇰Country#21,241 / 52.9k
Projects, last 6 months
6

Across 9 contracts

22% fixed78% hourly
World#34,405 / 412k
🇵🇰Country#7,556 / 52.9k
Projects in all
39

Across 64 contracts

14% fixed86% hourly
World#77,390 / 412k
🇵🇰Country#12,431 / 52.9k

Earnings, last 30 days

$18.3k+$491 earned in the last 30 daysBilled in all, before Upwork's fee · drag across the chart to see what was earned in any stretch
$17,750$18,000$18,250$18,500Oct 8Oct 23Nov 7

Skill rankings: Top 24% in Landing Page

Ranked by MRR among everyone on Upwork with the skill.

  1. #16SMS Module Setup48 freelancers · 🇵🇰 #10Top 33%
  2. #364Facebook Pixel Setup & Optimization1,163 freelancers · 🇵🇰 #95Top 31%
  3. #374Performance Marketing1,000 freelancers · 🇵🇰 #55Top 37%
  4. #566Instagram Ad Campaign1,727 freelancers · 🇵🇰 #135Top 33%
  5. #584Facebook Marketing1,913 freelancers · 🇵🇰 #129Top 31%
  6. #597Campaign Optimization1,751 freelancers · 🇵🇰 #208Top 34%
  7. #814Facebook Ad Campaign2,495 freelancers · 🇵🇰 #181Top 33%
  8. #1,042Campaign Management3,111 freelancers · 🇵🇰 #292Top 33%