Shumail S.

Hi, I’m Shumail, a Digital Marketing Expert with 7 plus years of experience in Paid Media, SEO, CRO, PPC, analytics, content strategy, and full funnel optimisation. I help businesses scale their visibility, traffic, lead flow, and revenue using Meta Ads, TikTok Ads, Google Ads, Reddit Ads, and data driven marketing systems. I build end to end marketing frameworks that connect advertising, search optimisation, copywriting, landing page psychology, user insights, and conversion strategy to deliver predictable and measurable growth. My goal is simple turn paid and organic traffic into customers and long term results. ✨ Paid Media across Meta, TikTok, Google, and Reddit ✨ Lead generation and funnel development ✨ SEO and content strategy ✨ Conversion rate optimisation ✨ App install and ecommerce campaigns ✨ Advanced tracking with Pixel, CAPI, GA4, and Tag Manager Paid Media and Performance Marketing • Meta, TikTok, Google, and Reddit Ads • Facebook and Instagram advertising • PPC and Google Search campaigns • Lead generation for SaaS, service brands, coaching, and B2B • Ecommerce paid media systems for stable ROAS • App install campaigns and user acquisition • Creative strategy, ad copywriting, UGC briefing, and concept testing • Audience research, retargeting, and lookalike expansion • Full funnel planning from ads to landing page to follow up • A B testing and weekly optimisation • Detailed reporting and insight based improvements SEO and Content Marketing • Keyword research, topic mapping, and search intent analysis • On page SEO, technical SEO audits, and optimisation • Off page SEO and strategic link acquisition • Content strategy for blogs, landing pages, and authority building • Local SEO and Google Business optimisation • YouTube SEO for visibility and ranking growth • Long term organic performance planning Conversion Rate Optimisation (CRO) • Landing page and funnel optimisation • Heatmaps, scroll maps, and user behaviour tracking • Session recordings to identify friction points • A B testing for messaging, structure, and design • Mobile UX improvement • Conversion leak detection and fix planning • Data focused recommendations for higher performance ⭐ Results I am proud of Paid Ads and Funnels • 6,000 plus app installs on TikTok and Meta • 3,500 plus early access signups at £0.50 cost per lead • 1,200 plus leads under £1 cost per lead for an electrician app • 350 plus enquiries in six weeks for a home improvement brand • 162 plus insurance leads at £2.30 cost per lead • 140 plus B2B leads at £4.99 cost per lead • 100 plus monthly leads for a finance company • 5 times ROAS for ecommerce • 40 percent drop in cost per add to cart • £1.49 cost per signup for an education platform • 70 percent increase in landing page traffic using Reddit Ads ⭐ SEO Growth • 120% increase in organic traffic in four months • Top 3 rankings for 18 finance keywords • 400% rise in organic leads for a coaching brand • 60% increase in Google Business activity • Recovery from a 50% ranking loss for ecommerce • 70+ keywords on page one for a SaaS brand • Domain authority increase from 7 to 56 • Organic conversions doubled after technical SEO fixes ⭐ CRO Wins • Conversion rate increased from 1.8 percent to 5.4 percent • Form abandonment reduced by 45 percent • Cost per lead reduced by 38 percent through landing page alignment • Checkout completion up by 33 percent for ecommerce • Above the fold engagement improved by 25 percent • Load time reduced from 4.9 seconds to 1.7 seconds • 40 percent growth in appointments after funnel redesign ⭐ Client Feedback 💬 David V “Shumail is excellent at what he does. Great communication and gets results.” 💬 Pauline M “Amazing work. Always on time and goes the extra mile.” 💬 Lukas T L “Very responsive, helpful, and brings strong strategy to every project.” Industries I Support Ecommerce, SaaS, mobile apps, coaching, consultants, home improvement, finance, insurance, wellness, education, events, and digital agencies. Tools Meta Ads Manager, TikTok Ads, Google Ads, Reddit Ads, GA4, Tag Manager, Ahrefs, SEMrush, Moz, ClickFunnels, GoHighLevel, HubSpot, MailChimp, WordPress, Shopify, Zapier, Calendly, Figma, and AI tools. Certifications Google Ads Certified, Google Analytics Certified, Google Digital Garage Certified, Facebook Blueprint Certified, LinkedIn Marketing Certified, HubSpot Inbound Certified, Microsoft Advertising Certified. If you want powerful Paid Media, stronger SEO rankings, higher conversion rates, and a full funnel strategy that drives real business growth, I would love to help. Let’s connect and explore how we can work together.