Asraful I.
Lead Product Designer | 25+ SaaS Products Designed | 23M+ Revenue
❌ Are you building a SaaS product but struggling with confusing UX, low adoption, or designers who miss deadlines and lack product thinking? Many great products fail not because of the idea, but because the experience never reaches its full potential. ✅ With 6+ years as a Lead Product Designer, I’ve owned product design across 25+ SaaS and AI platforms, partnering closely with founders and cross-functional teams to turn complex product ideas into intuitive, scalable experiences. Through strong collaboration, clear product strategy, and reliable execution, I help teams ship faster, align design with business goals, and build products that drive adoption and growth. My work has contributed to products that generated $23M+ in revenue. 🤔 How I Help SaaS Products Succeed ☑️ Design end-to-end SaaS products from 0 → launch → scale ☑️ Simplify complex B2B/ B2C workflows into intuitive experiences ☑️ Run product discovery, research, and opportunity mapping ☑️ Build scalable design systems and UI frameworks ☑️ Improve onboarding, activation, and user retention ☑️ Align UX decisions with business and product strategy 🧰 Tools & Workflow Figma, FigJam, Notion, Miro, Google Analytics, ChatGPT, AI-assisted design tools, Hotjar, SurveyMonkey, Slack, Lovable, Github, Claude and modern product collaboration workflows. Why founders work with me? ☑️ Lead Product Designer with 6+ years of SaaS experience ☑️ Designed and shipped 20+ B2B and B2C SaaS products ☑️ Contributed to products that secured $10M+ in funding ☑️ Helped generate $400K+ product revenue through better UX and product strategy ☑️ Strong experience working directly with founders and product teams ☑️ Lead product discovery, UX strategy, and scalable design systems ☑️ Turn complex SaaS workflows into intuitive user experiences ☑️ Reliable collaborator who communicates clearly and meets deadlines ☑️ Experienced in remote async teams with developers and stakeholders ☑️ Focus on business outcomes, not just beautiful UI 🦄 If you’re building a SaaS product or AI platform and need a designer who thinks about product growth, not just UI, I’d love to help. Let’s talk ☕️
Earnings and projects
Last 6 months ÷ 6
Last 6 months: $11k
Billed in all: $12,112$12k
$11k in the last 6 months
Across 3 contracts
Earnings, last 30 days
Skill rankings: Top 4% in UX Copy
Ranked by MRR among everyone on Upwork with the skill.
- #7UX Copy164 freelancers · 🇧🇩 #1Top 4%🇧🇩#1 of 5
- #7Design Handoff138 freelancers · 🇧🇩 #1Top 5%🇧🇩#1 of 5
- #67Design Thinking1,165 freelancers · 🇧🇩 #1Top 6%🇧🇩#1 of 6
- #72UX Wireframe1,062 freelancers · 🇧🇩 #1Top 7%🇧🇩#1 of 48
- #76Software Design719 freelancers · 🇧🇩 #3Top 11%🇧🇩#3 of 31
- #96QA Testing1,392 freelancers · 🇧🇩 #1Top 7%🇧🇩#1 of 30
- #97Interaction Design1,358 freelancers · 🇧🇩 #2Top 7%🇧🇩#2 of 64
- #138User Experience2,372 freelancers · 🇧🇩 #2Top 6%🇧🇩#2 of 83