Alessandra V.

I create strategy-first brand identities and packaging for founder-led brands with real personality, from new launches to full rebrands. Most of my work is with premium and luxury brands in beauty, wellness, fashion, home and lifestyle, along with creative and service businesses. I bring 15 years of branding experience, with 75+ projects completed here on Upwork. I'm Allie, and all*jam is my one-person brand design studio for cool, creative brands. I don't believe in design as a way of fixing broken businesses or just pretty decoration. I fully believe in design as a creative decision based on strategic thinking and solid branding foundations. I want your brand to communicate everything it needs to communicate at first glance. All my designs and creative direction are 100% original, human-made, and custom-built. What I do: ✦ Brand Strategy & Positioning ✦ Brand Storytelling & Messaging Direction ✦ Brand Identity Design: logo suite, color palette, typography and brand graphics ✦ Brand Guidelines & Brand Books ✦ Rebrands & Brand Refreshes ✦ Packaging & Label Design ✦ Creative Direction & Custom Illustration ✦ Social Media Templates & Visual Assets If you're a founder with big goals and something real to say with your brand, I'd love to help you say it visually. It doesn’t have to be complicated. We can create something beautiful together ⭐️ *All projects are fixed-price only.